Every now and again a new brand takes the industry by storm, demanding attention from influencers, beauty editors and dermatologists alike. In 2016 it was The Ordinary and Deciem that captured our gaze, but in 2021, it's BYOMA's turn...
Created in response to the industry's love of potent actives (such as vitamin c, retinol and exfoliating acids) which has no doubt led to many of us overdoing it with our skin care and compromising our precious skin barriers and microbiome, BYOMA wants you to put down the high-strength ingredients and pick up their line that's boosted with a unique and breakthrough Tri-Ceramide Complex that cares for your skin barrier and microbiome that in turn will grant your complexion a healthy, happy and enviable glow.
Each and every product in the BYOMA line is non-comedogenic (i.e. less likely to clog pores – great for the breakout-prone), free from alcohol and fragrance (perfect for those with sensitive or reactive skin) and last but by no means least, laced with good-to-skin ceramides to keep skin healthy, glowing and comfortable. Oh, and who can ignore the purse-friendly price-point? Each of these thoughtfully formulated and packaged neon-coloured bottles cost less than £14 – all while boasting a luxurious texture, finish and recyclable properties!
Wondering what you need? Here's the low-down on the entire line...
