Celebrating 14 years of Cult Beauty

Dim the lights and cue the cheesy ‘Happy Birthday’ music because it’s our 14th birthday!We can hardly believe it but this month marks 14 years of Cult Beauty — where has the time gone?! We’ve spent the last 14 revolutions around the sun diligently bringing together the best of beauty, from championing skindie brands to being the first to bring household names to the fore. Not to mention engaging with a growing community of beauty obsessives. So, what better way to celebrate our special day than by casting a spotlight on the 14 brands that have seen us through the years: the undeniably brilliant names that have injected joy and make up marvels into our lives; 14 brands with staples we can't live without; 14 brands that continue to excite and innovate — some of whom have been with us since the beginning — alongside their must-haves that have stood the test of time. But enough sentimentality because with our fingers firmly on the pulse of beauty trends, we’re just getting started! See for yourself the kind of Cult discoveries that have been going strong for 14 years and more to come…