WE TRIED PAULA’S CHOICE ADVANCED SUN PROTECTION SPF 50 DAILY MOISTURISER
Committed to steering a transparent course through the beauty space, PAULA’S CHOICE consistently delivers when it comes to high-performing, results-focused formulas that target common skin care bugbears... which is why we were dying to try the new dew-boosting Advanced Sun Protection SPF 50 Moisturiser. Hailed as a hydrating priming moisturiser that offers ‘ultimate sun safety’, here’s what the team had to say about this eagerly anticipated launch...
“The first thing I noticed when applying this product was that it felt closer to a moisturiser than a sun cream. So, without sounding too much like Hannah Montana, you really do get the best of both worlds: the hydration and *glow* of your favourite dew-boosting moisturiser and the all-important protection from the UVA and UVB rays you’d expect from a great SPF. This is definitely becoming a mainstay in my morning routine.” — Alice, Senior Copywriter
“Providing that shine without being ‘too shiny’, I was pleasantly surprised with the Advanced Sun Protection Daily Moisturiser. The hybrid formula not only acts as my daily SPF to shield from the sun’s rays but it’s also primed and prepped my skin for the day ahead. Enhancing a great glow — I would even go so far as to say, I would happily leave the house barefaced with this hybrid as my barely-there base (and that’s a rare occasion for me, personally). Plus, the featherweight formula is velvety smooth and sinks seamlessly into my skin. I have to say I am impressed... and slightly obsessed! — Triffy, SEO Copywriter
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£39.00
“I usually like to separate out my sunscreen and moisturiser step but this really does serve up the best of both worlds! I took this on holiday and it was perfect for delivering lightweight hydration without feeling greasy or rich from the SPF — and it didn’t leave a single trace of a white cast. I don’t know if it was just the sun beating down on me but I looked a teeny bit oily as the day wore on so this might be better suited to normal or combination skin — but if you like a healthy dose of glow then, look no further.” — Nasreen, Midweight Copywriter
“If you’re anything like me and on the hunt for a hybrid formula that’s as hydrating as a moisturiser and protective as a sunscreen gets then, this is your best bet. Doing the work of both essential steps all by itself, this can’t-dew-without staple doesn’t leave skin feeling tacky or sticky. I did find that there was a slight white cast and that it took a little while to settle when I applied the recommended amount — possibly because my skin’s a little on the drier side. I would probably still layer up with a day cream as I prefer a bit more richness, even in the summer time.” — Precious, Junior Copywriter
“As a working mum who needs to keep things streamlined, this silky lotion meets my quick-and-convenient requirements with gusto. Really light and thirst-quenching, this leaves my face feeling like freshly plumped pillows — smoothing the ‘crumples’ and lending a well-rested glow (though I’m anything but rested). And, as someone notoriously negligent on the SPF front (I know I know), it’s great that this offers consistent broad-spectrum protection without the all-too-common chalkiness... or extra effort! Having my skin care cake and eating it, this works well under make up and makes me feel like I’m successfully setting my daughter an excellent skin care example: always. wear. sun cream. *drops mic*.” — Verity, Content Editor
Cult Beauty’s Content Editor and a Cult Beauty OG, Verity loves nothing more than the marriage of language and lip balm. A quintessential Libran, she’s a self-professed magpie for luxury ‘must-haves' and always pursuing the new and the niche — from the boujee-est skin care to cutting-edge tech. Balancing an urge to stop the clock with her desire to embrace the ageing process (and set a positive example for her daughter), Verity's a retinol obsessive and will gladly share her thoughts about the time-defying gadgets, masks and treatments worth the splurge...
