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PROBLEM SOLVERS

We’ve Found The Best Primer For Liquid Lipstick

CLOSE UP OF LIPS

From Mabel + Meg - the under-the-radar British brand that's taking Instagram by storm - comes {Lumilixir Serum}: a potent, multi-tasking cocktail of just five ingredients, that works hard for its space in your {skin care} collection...

Brimming with {hyaluronic acid} (which attracts and retains up to 1000 times its molecular weight in water), alongside vitamin C, Lumilixir Serum combats a multitude of complexion crises - from dehydration to loss of lustre, there's virtually nothing that this treatment isn't good for.

When applied to just-damp skin post-cleansing, this 'holds on' to much-needed moisture to replenish cellular reservoirs - increasing cells' turgidity to lessen depth of lines and create a smooth, even base for make up. Featherweight and almost instantly absorbed, this leaves no 'greasy' film or trace of residue - perfect as a primer to create a 'plumped' and dewy canvas.

Or, if you find that your make up isn't 'sitting' quite a perfectly as usual, a drop or two of this applied on top of your foundation with a {Beautyblender} sponge or buffing brush, will hydrate any dry patches and create a smooth, enviably even finish.

 

Chronically dry, flaky {lips}? Exfoliate them with a scrub (or toothbrush) to eliminate scales, then apply a few drops of Lumilixir Serum and 'pat' with fingers to accelerate absorption. The best primer for liquid {lipstick}, this has a subtle 'volumising' effect, without leaving a 'film' that could impact on the wear-time of your bold, kiss-resistant colour. Think of this as the 'silk undies' of your lip-perfecting wardrobe.

What else... beloved for its brightening benefits, vitamin C both corrects and protects. Great for tackling dark spots or signs of sun damage, while its powerful antioxidant properties deflect the skin-ageing effects of everyday environmental stress.

Hydrating? Check. Luminising? Check. Plumping? Check. Priming? Check... Wear in lieu of moisturiser if your skin is prone to shine, or layer underneath your favourite day cream to enhance its hydrating prowess. Use under or on top of make up, as a lip or eye treatment, as well as to lessen fine lines and reduce crêpey-ness.

Verity Douglas
Verity Douglas Writer and expert

Cult Beauty’s Content Editor and a Cult Beauty OG, Verity loves nothing more than the marriage of language and lip balm. A quintessential Libran, she’s a self-professed magpie for luxury ‘must-haves' and always pursuing the new and the niche — from the boujee-est skin care to cutting-edge tech. Balancing an urge to stop the clock with her desire to embrace the ageing process (and set a positive example for her daughter), Verity's a retinol obsessive and will gladly share her thoughts about the time-defying gadgets, masks and treatments worth the splurge...

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