She’s So Cult: Tracee Ellis Ross of Pattern
{Pattern} may have joined our ranks in September but we’re still pinching ourselves! To honour the the {hair care} brand on a mission to meet the needs of the curly, coily and tight-textured community, we caught up with legendary actor and founder Tracee Ellis Ross to chat through her festive essentials, from {make up} to music...
{CB} Hi Tracee! First up, when it comes to beauty, what makes something ‘cult’?
{TER} A ‘cult’ product has to absolutely do what it says it’s going to do. It must perform exceptionally well.
{TER} Pattern has a Tortoise Tool Kit that is everything! It contains a tortoise zip pouch with a tortoise wide tooth comb and a tortoise edge tool. Chic and stylish.
{TER} I have Beyoncé’s Renaissance album on repeat. Don’t we all?!
{TER} My go-to party look for the holidays is a matte red {lip} and a low, slicked back bun with lots of {mascara}.
{TER} Our {Leave-In Conditioner} (£25/€28.75) is my Holy Grail; it works as a detangler, conditioner and styler.
{TER} We’ll be continuing to grow! We are launching a new category soon — which will be innovative and disruptive — and we’ll continue to live out our mission to exceed the beauty needs of the curly, coily and tight-textured community with formulas, tools and accessories designed just for us.
Bethan is a Senior Copywriter at Cult Beauty. When she’s not trying to perfect the ultimate ‘no make up’ make up look — she swears by Saie — or find new skin care to fall for, she’s likely playing video games, making the most of her housemate’s MUBI account or strolling around Victoria Park with a pastry in hand.
