Wands at the ready… these U.S. mascaras are causing a stir
From those who created The States' #1-selling wand comes the new long-wear lash lacquer everyone's breath has been baited for... Too Faced have done it again with their {Damn Girl! 24-Hour Mascara} which stays put come hell, sweat or dance moves to grant the most breathtaking volume and double-take length. Prepare for an influx of envious glares from your friends (and your frenemies).
Fresh from the Big Apple, Milk Makeup's waterproof {KUSH} is the crème de la crème for soft, fluttery length and believable volume. Totally stay-put (there's no risk of rivulets spoiling your handiwork), this is a boon for gym bunnies, as well as for those who like lashes that look realistic - granting smooth, subtle enhancement without any clumps, flakes or fall-out.
The icing on your make up cake, trust Beauty Bakerie to rustle up a recipe for lasting lash enhancement. The perfect way to (sugar) coat your fringes, this impressive formula will fatten every fibre with its calorific mixture of oomph-boosting waxes, polymers and pigments. Waterpoof and clump-resistant, {Eyelash Icing} lifts and separates for subtle volume (it's self-raising!) and a gorgeous, home-grown look...
And finally, a wand that should come with a warning, Hourglass' {Caution Extreme Lash Mascara} boasts black-as-pitch pigments and hard and soft waxes to lengthen and 'perm' individual strands. A great way to upgrade your glare, this must-have mascara is lethal. A weapon of mass distraction, your flutter will never have looked so formidable (knees will go weak when you blink)!
Cult Beauty’s Content Editor and a Cult Beauty OG, Verity loves nothing more than the marriage of language and lip balm. A quintessential Libran, she’s a self-professed magpie for luxury ‘must-haves' and always pursuing the new and the niche — from the boujee-est skin care to cutting-edge tech. Balancing an urge to stop the clock with her desire to embrace the ageing process (and set a positive example for her daughter), Verity's a retinol obsessive and will gladly share her thoughts about the time-defying gadgets, masks and treatments worth the splurge...