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AMELIORATE

Paying homage to the exfoliating and moisturising power of lactic acid, Ameliorate fuses its hero ingredient with five other skin care components to target blemishes, dryness and pigmentation. Founded by Annette Luck on her quest to treat keratosis pilaris, the brand dreams up dual-action solutions that not only help your skin now, but protect it from future common concerns too.

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After spending a lifetime feeling down about her Keratosis Pilaris, founder Annette Luck set out to find a treatment. She didn’t only succeed, she ended up creating the industry’s hero treatment. Since then, she’s created an award-winning range of body lotions, cleansers and scalp treatments that provide top-to-toe solutions for your skin concerns.

GROW YOUR SKIN CONFIDENCE

A range of efficacious formulations quickly transforms your skin concerns into skin confidence – leaving you feeling on top of the world. Their targeted treatments work hard to nourish, hydrate and clarify your skin. Helping your skin now, and protecting it for the future. Choose bespoke treatments too – from oily and dry skin saviours to products for blemish-prone complexions and itchy scalps.

SCIENCE-LED, DERMATOLOGIST-APPROVED FORMULATIONS

Designed by experts, the brand’s products are all powered by their proprietary LaH6 Complex – formulated with six hard-working moisturisers that provide long-lasting hydration and nourishment for stressed-out complexions. Each formula uses industry-leading ingredients. Ameliorate products have become the UK’s first dermatologist-approved range to treat rough, dry and bumpy skin.

CONSCIOUS & CRUELTY-FREE

Helping do their bit for the planet, the entire Ameliorate range is bottled up in 100% recyclable packaging – using sugarcane-derived plastic and FSC-certified cardboard. And they don’t test their formulas on animals, either!