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Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml

Frequently Bought Together

Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml
This item
Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml
£28.00
Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml + OLAPLEX No. 5P Blonde Enhancerâ„¢ Toning Conditioner 250ml

Total Price: £56.00

Add both to basket
Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml
This item
Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml
£28.00
Add both to basket

Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml

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£28.00

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Frequently Bought Together

Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml
This item
Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml
£28.00
Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml + OLAPLEX No. 5P Blonde Enhancerâ„¢ Toning Conditioner 250ml

Total Price: £56.00

Add both to basket
Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml
This item
Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml
£28.00
Add both to basket

Customer Reviews

Overall Rating : 4.41 / 5 (222 Reviews)
  • 142 5 star reviews
  • 53 4 star reviews
  • 11 3 star reviews
  • 9 2 star reviews
  • 7 1 star reviews
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Top Customer Reviews

Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.

Does the trick

This is a good purple shampoo for highlights - I’ve been pretty diligent about using it once a week and I have noticed that my highlights have lasted better than they usually do without it 

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Best purple shampoo out there!

I have tried every single purple shampoo out there! This one not only brightens but feels so healthy too. You really don’t need much either! And don’t leave it on long or you’ll have purple hair! 

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Good but use sparingly

This is a good product and can definitely help keep your highlights from going brassy but need to use spaingly…. Eg once a week max as it does dry out your hair and need to follow with a very strong moistening condition. 

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Great for bleached damaged hair

Amazing job at toning my hair after one wash, and sort of recovered my hair

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Best purple shampooo

What can I say that hasn't already been said? This really is a great purple shampoo for blonde hair! It tones without stripping, leaving behind locks that are brighter and never brassy or ashy.

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Dries my hair out

It makes the blonde look brighter and less orange but dries my scalp and hair out.

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Who doesn’t love this

Just a staple in my bathroom Works a treat Bottle lasts as a little goes a long way Can washing and out or leave for a brighter look 

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The best

We already know this is one of the bests, I use this to keep my blonde white between very long gaps due to travel of not having hair done, it keeps my hair bright and a little goes a long way, one bottle using once a week has lasted 8 months, bought two this time so I have a years supply 

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The best

This is my go-to toning shampoo (although the one by Fudge is also excellent). It's not at all drying like many toning shampoos and it's very, very effective. My hairdresser says that some people who use toning shampoos end up with an ashy hair colour which is then difficult to highlight; she hasn't said this of my hair, such is the quality of Olaplex products.

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Perfect for blondes

I like this shampoo, I bleached my hair and sometimes I have yellow hair but this shampoo helps me with that. 

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