about-face Matte Fluid Eye Paint 4.5ml (Various Shades)
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£21.00
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Made by American singer and songwriter Halsey, ABOUT-FACE is an incredibly high-performance line of ‘make up without rules’, working to empower self-expression via its vegan and cruelty-free formulas. Taking pride in being ‘clean’ — you won’t find any gluten, parabens, phthalates or synthetic fragrances here — each ABOUT-FACE hero is dripping with saturated pigment, incredibly long-lasting (like, from desk to date and back again) and made to inspire creativity and fun for everyone.
Putting rich, playful pigment front and centre of all your eye looks, the Matte Fluid Eye Paint offers a powerful, one-punch swipe of liquid colour.
With a powder matte finish, this liquid eye shadow is delivered via a soft doe foot applicator — but the beauty of this product is that it can be used in so many ways. Apply with your fingers to pack on the pigment, or use a soft fluffy brush for a buffed out wash of colour. You can even use the Eye Paint as a liner to create dramatic or sculptural looks that will last all day. Choose from 12 head-turning, buildable shades, including bright pastels, bright whites, dramatic smokey shades or wearable neutrals.
Isododecane, Microcrystalline Wax, Isodecyl Neopentanoate, Mica, Trimethylsiloxysilicate, Disteardimonium Hectorite, Dipentaerythrityltetrahydroxystearate/Tetraisostearate, Polyethylene, Hydrogenated Polycyclopentadiene, Boron Nitride, Silica, Propylene Carbonate, Silica Dimethyl Silylate, Tocopherol, [May Contain/Peut Contenir: Blue 1 (Ci 42090), Iron Oxides (Ci 77499), Iron Oxides (Ci 77492), Titanium Dioxide (Ci 77891), Iron Oxides (Ci 77491), Ferric Ferrocyanide (Ci 77510), Manganese Violet (Ci 77742), Yellow 5 (Ci 19140), Ultramarines (Ci 77007)].
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Apply to eyes with fingers or your favorite tool for as much or as little as you're into. The canvas is yours.
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Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
DOES NOT BUDGE!
If you’re an oily/hooded eye lid girl and have trouble with eyeshadow creasing then buy this product! Absolutely incredible!!!!
by Steph Verified Purchase
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Brilliant product
Really loved this product. You only need a tiny amount and then I blend it out with a fluffy brush. Stays all day and even when it starts to fade, still looks really good. I use shade Cloned.
by Laura Verified Purchase
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Wearable, bold and fun colours
I never thought I could pull off a matte pink eye, but lo and behold, Dionysus is the perfect wearable matte pink. About Face is one of the first brands that has created eyeshadows (for me and my oily, creasy eyelids anyway) that really stay put all day. I keep expecting to look in the mirror and see the pink creased and moving around but it really does stay put, with only the smallest crease by the very, very end of the day. I love patting this onto my eyelid first, then blending a subtle shimmery pink tone on top for a little more dimension and blending through the crease with a transition shade. Now excuse me while I go and buy one in every colour...
by Natalie - Cult Concierge
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Amazing
Love these so much! They’re so easy to use and blend, literally can pat it on with your finger and it blends. Also great as liners. Got a few shades but the pink is my favourite. I would highly recommend!
by Kelly Verified Purchase
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