Bleach London Reincarnation Mask 200ml
You'll earn 8 Status Points with this product
RRP: £10.00 Current price: £8.00
Save £2.00 ( 20% Off )
Or 3 interest free payments of £2.66 with frasers plus
In stock | Usually dispatched within 24 hours
If your bleached or coloured hair has 'dyed' a death, this mighty mask will resurrect even the most stressed-out strands. Enriched with sunflower seed extract and micro wheat proteins, it not only hydrates and boosts elasticity, but also imparts sleek, shiny strength and enhances colour vibrancy. Available in two sizes, 200ml and 500ml, you can take this miracle worker whenever you go. Simply leave it on for 10-20 minutes for total RR&R – rest, recuperation and reincarnation.
Don’t let colour kill your hair – resurrect strands and remain the best tressed with BLEACH London’s Reincarnation Mask. Magnificently moisturising, this intensive treatment is enriched with sunflower seed extract and micro wheat proteins to hydrate hair and boost elasticity, while also imparting enviable shine, strength and colour vibrancy. For a total treat, enhance the ultra-conditioning effect by wrapping hair in a warm towel and leaving this on for 10-20 minutes. The formula is completely cruelty-free and vegan (like the entire BLEACH line, in fact) so you can comfort scalp, strands and conscience at once. Sublime.
Aqua (Water), Cetearyl Alcohol, Behentrimonium Chloride, Glycerin, Octyldodecanol, Cetrimonium Chloride, Amodimethicone, Isopropyl Alcohol, Sodium Benzoate, Lactic Acid, Dipropylene Glycol, Parfum (Fragrance), Hydrolyzed Wheat Protein, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Lauryl Pyrrolidone, Trideceth-12, Propylene Glycol, Phenoxyethanol, Polyamide-2, Benzoic Acid, Saccharomyces/Magnesium Ferment, Helianthus Annuus (Sunflower) Seed Extract, Potassium Sorbate, Saccharomyces/Iron Ferment, Saccharomyces/Zinc Ferment, Saccharomyces/Copper Ferment, Saccharomyces/Silicon Ferment, Benzyl Salicylate, Coumarin, Linalool
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Apply to shampooed hair, comb through and massage in. To enhance the super conditioning effect, wrap your hair in a warm towel. Leave on hair for 10-20 minutes. Rinse well. Use whenever your hair feels parched.
Frequently Bought Together

This item
Bleach London Reincarnation Mask 200ml
RRP: £10.00 Current price: £8.00
Save £2.00 ( 20% Off )
Other Customers Bought
Customer Reviews
5 stars rating 173 reviews
4 stars rating 38 reviews
3 stars rating 10 reviews
2 stars rating 6 reviews
1 stars rating 8 reviews
Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
The best
The best hair mask I have ever used. I mix half of this with half of my regular conditioner to use every time I wash my hair and then on its own for a proper relaxing mask. I’ve been using this on and off for the past few years and it’s the only one I come back to. Plus it’s affordable, vegan and cruelty free!!
by Caitlin
Was this helpful?
Bought based on reviews here ... did not work for me
This is the second time I have bought a masque for my hair based on great reviews (Eves coconut masque the first one) to find I have the opposite effect on my hair. I applied this twice now and each time found it dried my hair out into a ball of frizz that snaps. I tried it again as bought the large size and did not want to trash it but seriously it has put my hair back into a bad way. I use Olaplex three and have for 7 years have long fine hair. L’Oréal professional/serie expert mythic oil masque or its nutrifier one is miles superior. Sorry Cult Beauty but this has put me off trying new ranges.
by Hollie
Was this helpful?
Great for bleached hair
When my hair was full of balayage and highlights, this was my go-to. My dry and damaged ends really loved this stuff, can't rave enough about it! P.s.: Nowadays I don't need it anymore as I fully grown out my natural hair, so bear that in mind. It's great for bleached hair, nothing else ;)
by Raf
Was this helpful?
Love
Love this hair mask, can really see a difference in my hair & I like, it's great value for money
by Melissa
Was this helpful?
Amazing.
Really lovely product, it makes my hair feel super soft and shiny, my hair has been bleached multiple times and this always makes it feel really hydrated. The only downside is that it smells a tiny bit like Sudocrem
by Neve
Was this helpful?
Fave in shower hair mask
I wash my hair and then leave this in for around 5 - 10 minutes and it leaves my hair feeling so soft!
by Jade
Was this helpful?
Good product
Good product, not A-MAZING but good price so I use it as a conditioner every shower as recommended by my hair colourist at BLEACH salon. The tube was horrible to use in the shower - hard to get a grip on and really hard to get product out. Been buying the 500ml tub since Cult Beauty started selling it and it’s made a world of difference.
by H
Was this helpful?
Fab stuff!!
Bought this for myself and my daughter as we both have blonde/white hair. We both think it's great and love how it makes our hair feel. My daughter has bleached hair and I have natural white/silver hair and it's great for both. I like to leave it on my hair overnight and wash it off in the morning....my hair feels amazing when I do this! Definitely try it!
by BettyB
Was this helpful?
It doesn't work
I tried it and at first it was great. Not the best product ever, but it wasn't too bad. I used it for like 5 weeks and it dried my hair a bit, but they looked like they were in a better shape. Then I stopped using this and. This doesn't repair anything. It is full of silicones, that's why it looks like it works at first, but when you stop using it your hair will return like they were before, no difference at all. Only a little bit more dried.
by Kebbu
Was this helpful?
Fantastic product
This is the first time I've used this product and I'm so happy with the way it makes my bleached hair feel baby soft and so shiny. I wouldn't hesitate to recommend it and I'll definitely be buying it again.
by Milly
Was this helpful?