Briogeo Be Gentle, Be Kind Aloe + Oat Milk Shampoo

Inspired by the melting pot of cultures and the optimistic spirit of New York, Briogeo caters to everyone – focusing on texture over type to help your hair achieve its own, unique potential. With simplified regimes and playful ranges – such as Don’t Despair, Repair! which helps to heal and nourish stressed-out strands, or Scalp Revival (great for itchy, scaly scalps and hair that needs a root boost) – this gorgeous crop of cleansers, treatments, serums and elixirs helps to tackle key concerns with gentle extracts (and no nasties).

An incredibly gentle solution for those prone to sensitive scalps, Briogeo’s Be Gentle, Be Kind Aloe + Oat Milk Shampoo is enriched with a cocktail of soothing ingredients (while being free from any common allergens).

Made without fragrance, essential oils, lactose, soy and gluten, this hypoallergenic formula is dermatologist-approved and great for anyone whose scalp is out-of-sorts or all-too-easily offended. Calming and conditioning, this respects your head’s finely tuned balance – helping to keep things in sync for the happiest, healthiest (flake-free!) scalp, as well as soft and glossy locks. Notoriously nourishing, oat milk is packed with omega-rich fatty acids to supplement barrier function, while aloe vera brings relief from itching and green tea has antimicrobial benefits. What's more, the ingredients are 99% naturally derived, and the bottle is 100% recyclable (and made from 100% post-consumer resin).

Water/Aqua/Eau, Sodium Lauroyl Methyl Isethionate*, Cocamidopropyl Betaine*, Glycerin*, Aloe Barbadensis Leaf Juice*, Avena Sativa (Oat) Bran Extract*, Camellia Sinensis Leaf Extract*, Limnanthes Alba (Meadowfoam) Seed Oil*, Panthenol, Sodium Gluconate*, Citric Acid*, Leuconostoc/Radish Root Ferment Filtrate*, Panthenyl Hydroxypropyl Steardimonium Chloride*, Tocopheryl Acetate, Potassium Sorbate, Sodium Benzoate, Caprylhydroxamic Acid*, Benzyl Alcohol

*Coconut, vegetable, or plant derived

For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.

Apply to wet hair. Massage for 30 seconds to build lather, then rinse. Follow with your favourite Briogeo conditioner and styling products.

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