Color Wow Root Cover Up 1.9g (Various Shades)
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£29.50
Or 4 interest free payments of £7.37 with clearpay
In stock | Usually dispatched within 24 hours
Solving your hair care concerns, Color Wow is always at the cutting-edge of innovation. With simple yet effective products, aimed at those with colour-treated hair, the brand identifies your tresses 'pain points' and resolves them with its range of targeted formulas. Here to help you go longer between salon appointments is the Root Cover Up (2.1g), a coloured powder that instantly hides greys, fills in grown out roots, touches up highlights and even fills in sparse areas.
Can't get a colour appointment? There's no need to stress when the Root Cover Up (2.1g) from Color Wow is here to save the day.
Available in an array of hues, this weightless mineral powder clings to your hair to cover the look of greys and any grown-out roots that have decided to make an appearance. Complete with a mirror and double-ended application brush (one flat side for broad sweeps and one small domed for targeted precision), this set makes colour cover-ups quick and easy. The no-mess formula settles over your strands with a soft, water-resistant finish, so swimming or walking in the rain is never off the cards.
'Platinum': Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl, Tetraisostearat, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Dimethicone, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 19140 (Yellow 5 Lake).
'Blonde': Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl, Tetraisostearat, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Triethoxycaprylylsilane,Dimethicone, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 77492 Iron Oxides), Ci 77499 (Iron Oxides).
'Light Brown': Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl, Tetraisostearat, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Triethoxycaprylylsilane,Dimethicone, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 77499 (Iron Oxides).
'Medium Brown': Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl, Tetraisostearat, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Triethoxycaprylylsilane,Dimethicone, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 77499 (Iron Oxides).
'Dark Brown': Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl, Tetraisostearat, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Triethoxycaprylylsilane,Dimethicone, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 77499 (Iron Oxides), Ci 77492 (Iron Oxides).
'Black': Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl, Tetraisostearat, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Triethoxycaprylylsilane,Ci 77891 (Titanium Dioxide), Ci 77499 (Iron Oxides).
'Red': Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl, Tetraisostearat, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Triethoxycaprylylsilane, Dimethicone, Tin Oxide,Ci 77891 (Titanium Dioxide), Ci 77499 (Iron Oxides), Ci 77491 (Iron Oxides), Ci 77492 Iron Oxides).
'Dark Blonde': Talc, Synthetic Fluorphlogopite, Mica, Zinc Stearate, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Silica, Aluminum Starch Octenylsuccinate, Pentaerythrityl Tetraisostearate, Ethylhexylglycerin, Zea Mays (Corn) Starch, Phenoxyethanol, Kaolin, Triethoxycaprylylsilane, Potassium Sorbate, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77492 (Iron Oxides), Ci 77491 (Iron Oxides), Ci 77499 (Iron Oxides).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Apply to dry hair. Load up the small end of the brush with powder. Use free hand to pull hair flat/taut against head and press brush down firmly into roots, starting from scalp and working out (do not use sweeping motion). Apply more powder as needed. To extend highlights, use the side edge of the small brush.
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Customer Reviews
5 stars rating 54 reviews
4 stars rating 30 reviews
3 stars rating 7 reviews
2 stars rating 5 reviews
1 stars rating 6 reviews
Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
Prolongs your colour
I ordered the Medium Brown shade but found this to be darker than expected, so would go for the Light Brown in future. As I have only a few grey strands which appear, as well as darker roots which need covering, I found it was not so easy to use this product as is commonly demonstrated for someone who has a solid block of regrowth. That said, it did disguise most of my regrowth for a few weeks until I could re-colour.
by Judy34 Verified Purchase
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Wow indeed!
This product is incredible at masking the roots on my warm dark brown hair, which are completely grey/white. It’s easy to apply, doesn’t itch or make a mess under my fingernails when I scratch my head (unlike the products I’ve used for years, and I’ve tried every product on the market) and is a perfect colour match. I bought medium brown. Massively recommend!
by Kat Verified Purchase
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Confidence
This is great for filling out hair line or centre partings! Great shade range and lasts ages! The brush does the job well and helps place neatly! It is transferable so just be sure to avoid touching hair where it has been applied!
by T Verified Purchase
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A temporary fix
I can’t reduce my time between trips to the salon but it covers roots as a temporary fix
by Louise Verified Purchase
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Forehead
I use this for my hair when it’s tied up,I don’t like my forehead looks big when it’s tied up I sometimes wear a hat to cover my forehead. When I start to use this my forehead looks a bit smaller
by Hope
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Fantastic product
This is the best root cover I have ever used. Disguises my grey between salon appointments and you just brush it on like eyeshadow. It sticks on contact , does not come off between shampoos not even onto bed linen. Each pallet lasts me about 3 months so good value for money.
by Margaret Verified Purchase
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Good but not worth
It’s alright wouldn’t say it’s worth it for how much it is the powder is tiny and it’s not platinum blonde plus looks a bit dusty in your hair
by Lucy Verified Purchase
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Colour Wow Root Touch
The best root touch. Covers and blends in seamlessly with existing hair color. Stays in place til you wash, does not smudge or move and does not stain. Perfect for partings and edges!
by hannah Verified Purchase
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Perfect
Perfect colour match and covers the grey roots when I cant get to the hair dressers in time !
by Helen Verified Purchase
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Best of this type of product.
I have used so many products for inbetween hair colouring. This one is incredible. Even if a new product of this type came out I would not try it because I do not believe this can be beaten. So easy to use, no residue or Sticky mess. The colour lasts until you next wash your hair & the product lasts so much longer than the spray/powders I’ve used before. Highly recommend
by C Verified Purchase
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