Color Wow Root Cover Up 1.9g (Various Shades)
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£29.50
Or 4 interest free payments of £7.37 with clearpay
In stock | Usually dispatched within 24 hours
Solving your hair care concerns, Color Wow is always at the cutting-edge of innovation. With simple yet effective products, aimed at those with colour-treated hair, the brand identifies your tresses 'pain points' and resolves them with its range of targeted formulas. Here to help you go longer between salon appointments is the Root Cover Up (2.1g), a coloured powder that instantly hides greys, fills in grown out roots, touches up highlights and even fills in sparse areas.
Can't get a colour appointment? There's no need to stress when the Root Cover Up (2.1g) from Color Wow is here to save the day.
Available in an array of hues, this weightless mineral powder clings to your hair to cover the look of greys and any grown-out roots that have decided to make an appearance. Complete with a mirror and double-ended application brush (one flat side for broad sweeps and one small domed for targeted precision), this set makes colour cover-ups quick and easy. The no-mess formula settles over your strands with a soft, water-resistant finish, so swimming or walking in the rain is never off the cards.
'Platinum': Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl, Tetraisostearat, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Dimethicone, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 19140 (Yellow 5 Lake).
'Blonde': Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl, Tetraisostearat, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Triethoxycaprylylsilane,Dimethicone, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 77492 Iron Oxides), Ci 77499 (Iron Oxides).
'Light Brown': Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl, Tetraisostearat, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Triethoxycaprylylsilane,Dimethicone, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 77499 (Iron Oxides).
'Medium Brown': Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl, Tetraisostearat, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Triethoxycaprylylsilane,Dimethicone, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 77499 (Iron Oxides).
'Dark Brown': Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl, Tetraisostearat, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Triethoxycaprylylsilane,Dimethicone, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 77499 (Iron Oxides), Ci 77492 (Iron Oxides).
'Black': Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl, Tetraisostearat, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Triethoxycaprylylsilane,Ci 77891 (Titanium Dioxide), Ci 77499 (Iron Oxides).
'Red': Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl, Tetraisostearat, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Triethoxycaprylylsilane, Dimethicone, Tin Oxide,Ci 77891 (Titanium Dioxide), Ci 77499 (Iron Oxides), Ci 77491 (Iron Oxides), Ci 77492 Iron Oxides).
'Dark Blonde': Talc, Synthetic Fluorphlogopite, Mica, Zinc Stearate, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Silica, Aluminum Starch Octenylsuccinate, Pentaerythrityl Tetraisostearate, Ethylhexylglycerin, Zea Mays (Corn) Starch, Phenoxyethanol, Kaolin, Triethoxycaprylylsilane, Potassium Sorbate, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77492 (Iron Oxides), Ci 77491 (Iron Oxides), Ci 77499 (Iron Oxides).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Apply to dry hair. Load up the small end of the brush with powder. Use free hand to pull hair flat/taut against head and press brush down firmly into roots, starting from scalp and working out (do not use sweeping motion). Apply more powder as needed. To extend highlights, use the side edge of the small brush.
Frequently Bought Together
This item
Color Wow Root Cover Up - Platinum 2.1g
£29.50
Customer Reviews
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Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
Forget your greys
Just what I needed for those days just before your next appointment when the greys are a little too noticeable. Easy to use, good coverage doesn’t budge in the rain. Buy it, if you don’t need it now you will eventually.
by mandy Verified Purchase
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Best Product
Color Wow Root Cover Up is amazing product. It instantly covers the look of grey hair. It's easy to use and stays upto hair wash. This is my go to product. Thanks Cult Beauty for providing best quality products.❤️
by Manisha Verified Purchase
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Surprised!
I wanted something to cover white hair when it's at the growth stage! Looked online and sounded k - - - i like it - - - applied it to the roots - - - lovely coverage and not too much that looks fake like some hair fibres can do!! Adds a little volume to the hair too which is also nice!! Just trying out stage but am definitely liking it so far.
by Farha Verified Purchase
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Inbitweener
It’s a pretty good cover over, once you get the hang of applying it. Only letdown is it doesn’t last long & you have to keep reapplying it. Covers over the roots well as it blends in.
by celia Verified Purchase
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So subtle and perfect colour
This is truly a game changer for me! have a really obvious grey streak in my fringe, so I bought this for in between colour sessions, and the dark blonde is the perfect match for my hair. It stays in until you wash your hair, so you don’t need to top up, and it’s such a subtle ashy colour that you absolutely can’t tell it’s there. I’ve tried a cover up spray before which was awful, and left me with spray marks all over my skin, but this is really precise and you only need a tiny bit! It is expensive but I’ll definitely be repurchasing.
by LucyR Verified Purchase
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Depends on the colour
The brown one of these is amazing for covering grey between colours but the blonde really doesn’t cover dark roots well.
by Samantha Verified Purchase
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Great for creating density
I don’t have gray hairs and don’t use this product for this the intent of covering them, but my hair is pretty sparse on my hairline so I use this as a way to create the illusion of density. It’s great for that, undetectable and very long lasting (and waterproof).
by Lara
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SO useful
I can see from other reviews that this doesn't work so well on blonde hair, but for my medium brown hair its so useful. Now I have some grey, this makes a huge difference to how long I can go between dying my roots. Clever little product, applies like eyeshadow but clearly works better to darken than lighten...
by EVE Verified Purchase
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LUV it!
I ordered the dark blonde to cover up the massive amounts of grey I have. Being dark brunette and grey, I am forced to use professional hair colour, mixing dark blonde and light blonde so it looks like I have highlights. I was a huge skeptic on this item but I need to try everything because it's a major pain to colour my hair every 2-3 weeks (my hair grows fast and it's thick). The packaging is luxurious, quantity is very small and I thought, WOW, I will only get 1-2 uses out of it if I'm lucky. Boy was I wrong! A little goes a long way and the colour match is perfect to my hair colour and covered the grey! I am in love with this! I know there are mixed reviews but it seems to work in the darker shades. If your roots are greasy, it'll stick to your scalp. If your hair is freshly washed, you won't get any payout. I find it works better a day after washing my hair. I would give it 5 stars but the price tag on this item is a bit much.
by Mima
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Disappointing
It doesn't work at all.
by TheTomafox
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