Color Wow Root Cover Up 1.9g (Various Shades)
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RRP: £29.50 Current price: £23.60
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Solving your hair care concerns, Color Wow is always at the cutting-edge of innovation. With simple yet effective products, aimed at those with colour-treated hair, the brand identifies your tresses 'pain points' and resolves them with its range of targeted formulas. Here to help you go longer between salon appointments is the Root Cover Up (2.1g), a coloured powder that instantly hides greys, fills in grown out roots, touches up highlights and even fills in sparse areas.
Can't get a colour appointment? There's no need to stress when the Root Cover Up (2.1g) from Color Wow is here to save the day.
Available in an array of hues, this weightless mineral powder clings to your hair to cover the look of greys and any grown-out roots that have decided to make an appearance. Complete with a mirror and double-ended application brush (one flat side for broad sweeps and one small domed for targeted precision), this set makes colour cover-ups quick and easy. The no-mess formula settles over your strands with a soft, water-resistant finish, so swimming or walking in the rain is never off the cards.
'Platinum': Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl, Tetraisostearat, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Dimethicone, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 19140 (Yellow 5 Lake).
'Blonde': Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl, Tetraisostearat, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Triethoxycaprylylsilane,Dimethicone, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 77492 Iron Oxides), Ci 77499 (Iron Oxides).
'Light Brown': Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl, Tetraisostearat, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Triethoxycaprylylsilane,Dimethicone, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 77499 (Iron Oxides).
'Medium Brown': Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl, Tetraisostearat, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Triethoxycaprylylsilane,Dimethicone, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 77499 (Iron Oxides).
'Dark Brown': Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl, Tetraisostearat, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Triethoxycaprylylsilane,Dimethicone, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 77499 (Iron Oxides), Ci 77492 (Iron Oxides).
'Black': Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl, Tetraisostearat, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Triethoxycaprylylsilane,Ci 77891 (Titanium Dioxide), Ci 77499 (Iron Oxides).
'Red': Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl, Tetraisostearat, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Triethoxycaprylylsilane, Dimethicone, Tin Oxide,Ci 77891 (Titanium Dioxide), Ci 77499 (Iron Oxides), Ci 77491 (Iron Oxides), Ci 77492 Iron Oxides).
'Dark Blonde': Talc, Synthetic Fluorphlogopite, Mica, Zinc Stearate, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Silica, Aluminum Starch Octenylsuccinate, Pentaerythrityl Tetraisostearate, Ethylhexylglycerin, Zea Mays (Corn) Starch, Phenoxyethanol, Kaolin, Triethoxycaprylylsilane, Potassium Sorbate, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77492 (Iron Oxides), Ci 77491 (Iron Oxides), Ci 77499 (Iron Oxides).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Apply to dry hair. Load up the small end of the brush with powder. Use free hand to pull hair flat/taut against head and press brush down firmly into roots, starting from scalp and working out (do not use sweeping motion). Apply more powder as needed. To extend highlights, use the side edge of the small brush.
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Customer Reviews
5 stars rating 54 reviews
4 stars rating 31 reviews
3 stars rating 7 reviews
2 stars rating 5 reviews
1 stars rating 6 reviews
Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
Brilliant
Love this.It actually covers the greys.So much better than sprays.Looks natural and easy to use.
by Rizwana Verified Purchase
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Good for in between appointments
This product is great at masking greys in between appointments. It didn’t budge with light rain or when exercising
by Peg15 Verified Purchase
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works reasonably well
I use it if I've not had time to do my roots before I have a zoom call. Works ok, but I find having to draw in the root base means you end up with a bit of a magic marker false looking line (my hair is dark brown). That said, i'm probably the only person who notices it - and the produc does work well.
by liz Verified Purchase
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Can’t be without this!
I have bought so many of these powders now, I have one everywhere - handbag, car, at home. It’s easy to use, comes with a great brush, covers greys nicely and lasts well in between washes.
by Vais Verified Purchase
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Great
I bought this for my mum, this is her second lot. She loves it and covers greys really well between root touch ups. Also last a few days which is great
by Kerry Verified Purchase
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Forget your greys
Just what I needed for those days just before your next appointment when the greys are a little too noticeable. Easy to use, good coverage doesn’t budge in the rain. Buy it, if you don’t need it now you will eventually.
by mandy Verified Purchase
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Best Product
Color Wow Root Cover Up is amazing product. It instantly covers the look of grey hair. It's easy to use and stays upto hair wash. This is my go to product. Thanks Cult Beauty for providing best quality products.❤️
by Manisha Verified Purchase
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Surprised!
I wanted something to cover white hair when it's at the growth stage! Looked online and sounded k - - - i like it - - - applied it to the roots - - - lovely coverage and not too much that looks fake like some hair fibres can do!! Adds a little volume to the hair too which is also nice!! Just trying out stage but am definitely liking it so far.
by Farha Verified Purchase
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Inbitweener
It’s a pretty good cover over, once you get the hang of applying it. Only letdown is it doesn’t last long & you have to keep reapplying it. Covers over the roots well as it blends in.
by celia Verified Purchase
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So subtle and perfect colour
This is truly a game changer for me! have a really obvious grey streak in my fringe, so I bought this for in between colour sessions, and the dark blonde is the perfect match for my hair. It stays in until you wash your hair, so you don’t need to top up, and it’s such a subtle ashy colour that you absolutely can’t tell it’s there. I’ve tried a cover up spray before which was awful, and left me with spray marks all over my skin, but this is really precise and you only need a tiny bit! It is expensive but I’ll definitely be repurchasing.
by LucyR Verified Purchase
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