ICONIC London Cloud Kiss Matte Lip Mousse 7ml (Various Shades)

Famous for its glow-giving formulas, ICONIC London was founded by trained make up artist Jade Elliot and has a cult following that includes the likes of Beyoncé, Kim K and Ariana Grande to name a few. What to expect? Trend-led, celebrity-approved products and application tools that challenge tradition. No exception to the rule is the Cloud Kiss Matte Lip Mousse (7ml), a whipped formula that grants your pout with a soft-diffused dose of colour.

Want a lip staple that's not glossy but is still super hydrating? Let us introduce you to ICONIC London's Cloud Kiss Matte Lip Mousse (7ml).

Gliding effortlessly across your pout, this hero stars a weightless whipped formula which creates a velvety finish that not only looks pillowy soft but feels as comfortable as a cloud . It calls on a blend of plumping collagen, antioxidant-rich matcha tea (to shield from environmental stressors) and black cumin seed oil to nourish your skin. Plus, it's scented with a subtle hint of vanilla and mint for a sensorial delight. We're obsessed.

Dimethicone, Dimethicone/Vinyl Dimethicone Crosspolymer, Isododecane, Polyglyceryl-2 Triisostearate, Cocoyl Hydrolyzed Collagen, Disteardimonium Hectorite, Propylene Carbonate, Aroma (Flavor), Pentaerythrityl Tetra-di-tbutyl Hydroxyhydrocinnamate, Triethoxycaprylylsilane, Aluminum Hydroxide, Caprylic/Capric Triglyceride, Nigella Sativa (Black Cumin) Seed Oil, Camellia Sinensis (Matcha Green Tea) Leaf Extract. May Contain +/-: Ci 77891 (Titanium Dioxide), Ci 15850 (Red 7 Lake), Ci 77491/Ci 77492/ Ci 77499 (Iron Oxides), Ci 15850 (Red 6), Ci 15850 (Red 7), Ci 15985 (Yellow 6 Lake), Ci 19140 (Yellow 5 Lake), Ci 42090 (Blue 1 Lake), Ci 45410 (Red 28 Lake).

For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.

Use alone for a bold statement finish. If you want to create a soft and sultry lip look, try applying the Mousse in the centre of your bottom lip, before pressing lips together and blending out to create a slightly smudged, blurred effect. For a stronger, more contoured look, try using a contrasting shade of Fuller Pout Sculpting Lip Liner (sold separately).