ICONIC London Sheer Bronze 12.5ml (Various Shades)

Founded by trained make up artist Jade Elliott, ICONIC London offers trend-led, celebrity-approved (its graced the face of Kim KW, for one) products and application tools that challenge tradition. First earning our affection with their ingenious mists and highlighters, they've since ventured into the realm of blushes - to our instant delight - and now bronzers. In six flattering tones, the liquid Sheer Bronze blends effortlessly for a soft-focus finish that can be built from a soft warmth to a post-holiday glow.

Taking inspiration from their bestselling Sheer Blush, ICONIC London have answered our beauty prayers by introducing the Sheer Bronze: a silken liquid that effortlessly lends definition to your cheeks.

Their first-ever liquid bronzer - though its performance would make you think it's been perfected time and time again - this versatile formula contours and bronzes with ease. It can be dialled up from a soft wash of warmth to a two-weeks-in-the-Maldives glow. It's crafted with coated pigments to achieve impressive colour pay-off, as well as siliconic elastomer to grant a soft-focus finishall in all, it nails a natural, sun-kissed effect. More than just make up, this beautiful bronzer is even infused with detoxifying horehound extract to fend against environmental aggressors. Sounds like a bit of you? Available in six shades, simply choose between 'Beach Vibes', 'Sun Kiss', 'Golden Hour', 'Caramel Glow', 'Spiced Tan' and 'Sunset Bronze'.

Beach Vibes: Aqua (Water), Dimethicone, Cetyl Peg/Ppg-10/1 Dimethicone, Talc, Isododecane, Glycerin, Phenoxyethanol, Sodium Chloride, Magnesium Sulfate, Sodium Dehydroacetate, Disteardimonium Hectorite, Potassium Sorbate, Polysilicone-11, Dimethiconol, Benzoic Acid, Hydrogen Dimethicone, Propylene Carbonate, Dehydroacetic Acid, Aluminum Hydroxide, Ethylhexylglycerin, Marrubium Vulgare Extract, Citric Acid, Ci 77891 (Titanium Dioxide), Ci 77492 (Iron Oxides), Ci 77491 (Iron Oxides), Ci 77499 (Iron Oxides)

Sun Kiss: Aqua (Water), Dimethicone, Cetyl Peg/Ppg-10/1 Dimethicone, Isododecane, Talc, Glycerin, Phenoxyethanol, Sodium Chloride, Magnesium Sulfate, Sodium Dehydroacetate, Disteardimonium Hectorite, Potassium Sorbate, Polysilicone-11, Dimethiconol, Benzoic Acid, Hydrogen Dimethicone, Propylene Carbonate, Dehydroacetic Acid, Aluminum Hydroxide, Ethylhexylglycerin, Marrubium Vulgare Extract, Citric Acid, Ci 77891 (Titanium Dioxide), Ci 77492 (Iron Oxides), Ci 77491 (Iron Oxides), Ci 77499 (Iron Oxides)

Golden Hour: Aqua (Water), Dimethicone, Cetyl Peg/Ppg-10/1 Dimethicone, Isododecane, Talc, Glycerin, Phenoxyethanol, Sodium Chloride, Magnesium Sulfate, Sodium Dehydroacetate, Disteardimonium Hectorite, Potassium Sorbate, Polysilicone-11, Dimethiconol, Benzoic Acid, Hydrogen Dimethicone, Propylene Carbonate, Dehydroacetic Acid, Ethylhexylglycerin, Aluminum Hydroxide, Marrubium Vulgare Extract, Citric Acid, Ci 77492 (Iron Oxides), Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 77499 (Iron Oxides)

Caramel Glow: Aqua (Water), Dimethicone, Cetyl Peg/Ppg-10/1 Dimethicone, Isododecane, Talc, Glycerin, Phenoxyethanol, Sodium Chloride, Magnesium Sulfate, Sodium Dehydroacetate, Disteardimonium Hectorite, Potassium Sorbate, Polysilicone-11, Dimethiconol, Benzoic Acid, Hydrogen Dimethicone, Propylene Carbonate, Dehydroacetic Acid, Ethylhexylglycerin, Aluminum Hydroxide, Marrubium Vulgare Extract, Citric Acid, Ci 77492 (Iron Oxides), Ci 77491 (Iron Oxides), Ci 77891 (Titanium Dioxide), Ci 77499 (Iron Oxides)

Spiced Tan: Aqua (Water), Dimethicone, Cetyl Peg/Ppg-10/1 Dimethicone, Isododecane, Talc, Glycerin, Phenoxyethanol, Sodium Chloride, Magnesium Sulfate, Sodium Dehydroacetate, Disteardimonium Hectorite, Potassium Sorbate, Polysilicone-11, Dimethiconol, Benzoic Acid, Hydrogen Dimethicone, Propylene Carbonate, Dehydroacetic Acid, Ethylhexylglycerin, Marrubium Vulgare Extract, Aluminum Hydroxide, Citric Acid, Ci 77491 (Iron Oxides), Ci 77499 (Iron Oxides), Ci 77492 (Iron Oxides), Ci 77891 (Titanium Dioxide)

Sunset Bronze: Aqua (Water), Dimethicone, Cetyl Peg/Ppg-10/1 Dimethicone, Isododecane, Talc, Glycerin, Phenoxyethanol, Sodium Chloride, Magnesium Sulfate, Sodium Dehydroacetate, Synthetic Wax, Disteardimonium Hectorite, Potassium Sorbate, Polysilicone-11, Dimethiconol, Benzoic Acid, Hydrogen Dimethicone, Propylene Carbonate, Dehydroacetic Acid, Ethylhexylglycerin, Marrubium Vulgare Extract, Aluminum Hydroxide, Isopropyl Titanium Triisostearate, Citric Acid, Ci 77499 (Iron Oxides), Ci 77491 (Iron Oxides), Ci 77891 (Titanium Dioxide), Ci 73360 (Red 30 Lake)

For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.

Apply to the bridge of yournose, tops of the cheek bones and alongyour hairline, to create the illusion of anaturally skin-kissed glow.

Transparency lies at the heart of our philosophy which is why we have partnered with tech-platform – Provenance – to cut through the industry ‘noise’ and equip you with key facts that matter. A 'proof point' with a green tick means a third party has verified the accuracy of the statement whereas no green tick means that there isn't independent confirmation (yet!), but that the brand has still supplied substantiating evidence (which you can view yourself). Discover the proof points for this product below.