Free UK shipping over £25 15% off your app order Sign up for email exclusives Earn Cult Status Points
Get up to 15% OFF your first haul with code FIRST15
ICONIC London

ICONIC London Underglow Blurring Primer 27ml

You'll earn 25 Status Points

Discover Cult Status

£25.00

Or 4 interest free payments of £6.25 with clearpay


UNDERGLOW BLURRING PRIMER UNDERGLOW BLURRING PRIMER UNDERGLOW BLURRING PRIMER VELVET SMOOTH PORE-REFINING PRIMER VELVET SMOOTH PORE-REFINING PRIMER VELVET SMOOTH PORE-REFINING PRIMER

Frequently Bought Together

ICONIC London Underglow Blurring Primer 27ml

This item

ICONIC London Underglow Blurring Primer 27ml

£25.00

Total Price:

£57.00

Customer Reviews

4.14

28

5

4

3

2

1

13

9

3

3

0

Top Customer Reviews

Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.

It’s ok

So many people talked about this primer do I thought I’d try it too. Not sure about this as it didn’t go on the skin v smoothly. I have used many primers and not had this grainy problem before. I won’t be getting this again. 

by Siu ki Verified Purchase

Was this helpful?

Great primer!

Love this as a primer very nice and dewy!

by Ayesha Verified Purchase

Was this helpful?

Like this primer

This Iconic London primer is very hyped, so I thought I’d try it too. It’s fine, but not as amazing as what everyone was saying about it. Maybe it’s for skin less dry than mine, I do not find it blurs pores. It’s good, but not amazing

by Siu ki Verified Purchase

Was this helpful?

Great primer

Easy to apply and gives a good finish with my foundation

by Janice Verified Purchase

Was this helpful?

Not very blurring

Always a bit sceptical when it comes to blurring products and didn’t find this did much. Sits well under make up though / adds a bit of something on no makeup days 

by Charlotte Verified Purchase

Was this helpful?

Not sure about this

This product has an oily texture. I’ve only tried it a couple of times but I’m not really getting on with it. Need to find some YouTube videos to see if there’s a better application method or perhaps it just doesn’t go with my foundation. Hoping I can make it work but struggling 

by Leanne Verified Purchase

Was this helpful?

‘Tis ok

I think maybe I need to give this another try - I like it but wasn’t bowled over. I bought it primarily to go with Iconic’s Blurring Tint as I’d read they paired well but I found it had started to separate on my skin by the end of the day, although that might’ve been down to my application or too heavy/not ideal layering of other products before using. I will try it under my regular foundation and see if it’s any more successful, as I do think it’s probably a good primer, I just haven’t got to grips with it. I do, however, think it looks quite good on its own for appearing to smooth out skin on a no-makeup day or if you just wanted to pop on some concealer. 

by Aimi Verified Purchase

Was this helpful?

So smooth

This is such an amazing primer! I was surprised how well the rest of my make up sits on top of it

by clare Verified Purchase

Was this helpful?

Smoothing Primer

This is a lovely smoothing primer that gives a nice glow to the skin. It provides a nice base for foundation.

by Sophie Verified Purchase

Was this helpful?

Subtle Glow

This is a nice primer. I'm not sure I saw pore blurring but I do see a nice subtle glow.

by Sophie Verified Purchase

Was this helpful?

Other Customers Bought

15% OFF your order when you sign-up to our emails