Living Proof Full Shampoo 236ml
You'll earn 29 Status Points
£29.00
Or 4 interest free payments of £7.25 with clearpay
A gentle yet thoroughly cleansing shampoo, Living Proof’s Full Shampoo will transform fine, flat and flyaway hair into thick, glossy, more lustrous locks. A sulphate-free cleansing formula to eliminate build-up without stripping hair of its oils, this is the must-have body-builder for those who need some extra va va voom. Safe for colour and chemically treated manes, this also features Living Proof’s patented ‘Healthy Hair Molecule’ (OFPMA) which not only removes residue to enhance hair’s natural fullness, but helps repel dirt so your hair stays cleaner for longer. Painstakingly developed with never-before-used hair care ingredients and technologies, Living Proof abandoned the usual shampoo ‘recipe’, choosing instead to approach aesthetics from pharmaceutical, medical and biotech perspectives – with consistent advice and consultation from some of the world’s greatest stylists and industry veterans. The outcome? The happy fact that A-List-worthy hair now comes in bottles.
When hair falls flat, you feel flat – which is why the brains and beauty experts behind Living Proof’s Full Shampoo, strove tirelessly to develop new and innovative technology, to create body and volume that lasts!
Powdered by the brand's patented Healthy Hair Molecule (OFPMA), this must-have body-builder helps cleanse delicate hair types, whilst repelling dirt and oil to ensure your hair is not weighed down, promoting natural-looking fullness without any stiffness or restrictive weight. Painstakingly developed with never-before-used hair care ingredients and technologies – and without parabens, sulphates or silicones – Living Proof abandoned the usual shampoo ‘recipe’, choosing instead to approach aesthetics from pharmaceutical, medical and biotech perspectives – with consistent advice and consultation from some of the world’s greatest stylists and industry veterans. The outcome? The happy fact that A-List-worthy hair now comes in bottles.
Water/Eau/Aqua, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate (Cleansing Agent), Decyl Glucoside, Lactamide MEA, Octafluoropentyl Methacrylate (OFPMA), Hydrolyzed Wheat Protein, Hydrolyzed Soy Protein, PEG-6 Caprylic/Capric Glycerides, PEG-150 Pentaerithrityl Tetrastearate, PEG-7 Glyceryl Cocoate, Polyquaternium-47, PEG-200 Hydrogenated Glyceryl Palmate, Citric Acid, Potassium Sorbate, Propanediol, Methylchloroisothiazolinone, Tetrasodium EDTA, Ethylhexylglycerin, Methylisothiazolinone, Fragrance/Parfum, Limonene, Hexyl Cinnamal, Linalool, Citronellol, Butylphenyl Methylpropional, Magnesium Chloride, Magnesium Nitrate.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Apply Full Shampoo to wet hair. Massage into a rich lather, focusing on the roots. Rinse. Follow with Full Conditioner.
Note: This shampoo is suitable for coloured hair.
Transparency lies at the heart of our philosophy which is why we have partnered with tech-platform – Provenance – to cut through the industry ‘noise’ and equip you with key facts that matter. A 'proof point' with a green tick means a third party has verified the accuracy of the statement whereas no green tick means that there isn't independent confirmation (yet!), but that the brand has still supplied substantiating evidence (which you can view yourself). Discover the proof points for this product below.
Frequently Bought Together
This item
Living Proof Full Shampoo 236ml
£29.00
Customer Reviews
33
5
4
3
2
1
23
6
3
0
1
Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
Will repurchase forever
Hands down the best bikini zing shampoo. I’ve tried so many and always come back to this one. It’s great for long hair and it doesn’t weigh you down.
by Rd Verified Purchase
Was this helpful?
The best
I have used many shampoos but always come back to this. I have fine hair with oily roots and this gives it so much life and body
by Fairyqueen Verified Purchase
Was this helpful?
Very good volume shampoo
It gives my hair a nice volume and my hairs is not getting greasy for 2-3 days.
by Dana Verified Purchase
Was this helpful?
Great shampoo
Love this shampoo, have been using it for years and it gives great volume. Love the smells and the packaging looks great in the shower
by RO Verified Purchase
Was this helpful?
My favourite shampoo
I really love this shampoo. It's mild enough that it doesn't strip or dry out my hair but leaves me hair feeling nice and clean.
by M Verified Purchase
Was this helpful?
Love using this
Great shampoo although it doesnt leave my hair feeling clean for longer than a day, love how volumising it is
by Daniela Verified Purchase
Was this helpful?
Amazing
This is absolutely amazing product! Does wonders and I would highly recommend it
by Ewelina Verified Purchase
Was this helpful?
Great!
I have definitely noticed my hair feeling a lot more light weight and volumised since starting to use it, also doesn't get oily too quickly
by Anna Verified Purchase
Was this helpful?
Liking so far.
I can't say the conditioner blows me away, but it's a nice pairing with the shampoo. it leaves my hair feeling smooth and detangled, but...nothing special!
by Gracie Verified Purchase
Was this helpful?
Flat hair booster
Given the price point of the shampoo I was expecting it to be thicker in consistency. It is a very nice product and leaves my hair feeling clean but not stripped of moisture. It’s not unscented but it doesn’t have a noticeable smell. It’s a good product but considering the price per wash I’d expect a bit more of it.
by Ella Verified Purchase
Was this helpful?