Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml
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£28.00
Or 4 interest free payments of £7.00 with clearpay
Founded in 2014 by Dean Christal, OLAPLEX has changed the landscape of the hair care industry. After employing two chemists to find a chemical that wouldn't damage dyed tresses, the team formulated the brand's proprietary, patented Bond Building Technology. Utilising this complex is the No.4P Blonde Enhancer Toning Shampoo (250ml), a purple-toned cleanser that helps to neutralise brassy tones while intensely moisturising and brightening tresses.
Is your blonde looking a little brassy? There's no need to fret when OLAPLEX's No.4P Blonde Enhancer Toning Shampoo (250ml) can come to the rescue.
Powered by a cutting-edge toning system, this cleanser offers customisable blonde maintenance. Brimming with highly concentrated pigments, it lets you choose your toning level: the longer you treat, the brighter the results. It's suitable for all-over colour, balayage or natural blonde styles too. If that wasn't enough, this purple shampoo is also enriched with brand's patented Bond Building Technology, which works to transform dry, brittle strands into a soft, visibly shiny finish. No orange hues here...
Water (Aqua/Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Sodium Cocoamphoacetate, Sodium Chloride, Acrylates Copolymer, Betaine, Phenoxyethanol, Fragrance (Parfum), Polyquaternium-7, Bis-Aminopropyl Diglycol Dimaleate, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Hexyl Cinnamal, Limonene, Citric Acid, Sodium Benzoate, Acid Violet 43 (Cl 60730).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Distribute evenly between palms first. Apply to wet hair and lather fully. Leave on for 1-3 minutes. (For more intense toning, leave on up to 5 minutes.) Rinse well and condition.
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Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml
£28.00
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Top Customer Reviews
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Great
Purple shampoo is great. Not too drying but preserves my colour. The products in the set complement each other well and hair is soft, healthy and slows down the brassiness between appointments
by Maisy Verified Purchase
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Best of the best
This purple shampoo is on the pricey side however it really really works. You only need a small amount, lather in and leave in for a minute or 2 and brassiness completely disappears.
by Megan Verified Purchase
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Great toner
Gives a really clean blonde without making hair dry like other toners do. Smells delicious too.
by stefanie Verified Purchase
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Gets rid of brassy hair
Fix my highlights after one treatment. Smells alright but a bit sickly for me.
by JC Verified Purchase
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Worth the money
Doesn’t dry out my hair like other purple shampoos I’ve used. Tone is perfect! So worth the money rather than opting for cheaper alternatives!
by Carla Verified Purchase
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Great product
I love all olaplex products. This shampoo really gives your hair a good shine and keeps brassyness at bay.
by Bethany Verified Purchase
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Best Purple Shampoo
This gives such a nice tone to my hair, have used it regularly and have reordered it many times. The best purple shampoo I have ever used.
by Rebecca Verified Purchase
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Strongest Around!
Best purple shampoo I've used! Be careful it does really stain your hands.
by Lucy Verified Purchase
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Icy hair
I love this shampoo, brings my bleached hair back to icy cool toned, I use this at every wash and have no issues, would highly recommend
by Stephanie Verified Purchase
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Thumbs down
Sadly this one was a fail for me. I love olaplex, but this one felt really heavy on my hair. It doesn’t lather right and washing it out my hair doesn’t feel like it’s all out. Won’t repurchase it. I much prefer wiig for a toner.
by Rebecca Verified Purchase
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