Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml
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RRP: £26.67 Current price: £21.34
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Founded in 2014 by Dean Christal, OLAPLEX has changed the landscape of the hair care industry. After employing two chemists to find a chemical that wouldn't damage dyed tresses, the team formulated the brand's proprietary, patented Bond Building Technology. Utilising this complex is the No.4P Blonde Enhancer Toning Shampoo (250ml), a purple-toned cleanser that helps to neutralise brassy tones while intensely moisturising and brightening tresses.
Is your blonde looking a little brassy? There's no need to fret when OLAPLEX's No.4P Blonde Enhancer Toning Shampoo (250ml) can come to the rescue.
Powered by a cutting-edge toning system, this cleanser offers customisable blonde maintenance. Brimming with highly concentrated pigments, it lets you choose your toning level: the longer you treat, the brighter the results. It's suitable for all-over colour, balayage or natural blonde styles too. If that wasn't enough, this purple shampoo is also enriched with brand's patented Bond Building Technology, which works to transform dry, brittle strands into a soft, visibly shiny finish. No orange hues here...
Water (Aqua/Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Sodium Cocoamphoacetate, Sodium Chloride, Acrylates Copolymer, Betaine, Phenoxyethanol, Fragrance (Parfum), Polyquaternium-7, Bis-Aminopropyl Diglycol Dimaleate, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Hexyl Cinnamal, Limonene, Citric Acid, Sodium Benzoate, Acid Violet 43 (Cl 60730).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Distribute evenly between palms first. Apply to wet hair and lather fully. Leave on for 1-3 minutes. (For more intense toning, leave on up to 5 minutes.) Rinse well and condition.
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Customer Reviews
5 stars rating 162 reviews
4 stars rating 64 reviews
3 stars rating 12 reviews
2 stars rating 9 reviews
1 stars rating 7 reviews
Top Customer Reviews
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Life changing
I love this shampoo. It’s not drying and works amazingly. I have bleached hair and I tend to try and use this once a week. I shampoo once and rinse. Then on my second shampoo I lather it in, clip it up and leave for 5-7 mins depending on how toned I want, it leaves me with such a lush ashy tone that lasts a couple of washes. Not as good as a salon toner but def perfect for an at home job!
by Eleanor Verified Purchase
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Best blond shampoo
The only complaint I have about this is that it leaves purple residue under my nails every time I use it. Otherwise, it’s the best blond enhancing shampoo there is and I’ve tried quite a few. Will only use this shampoo from now on.
by TC Verified Purchase
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Need for blondes
It is great product for blondes. Does dry your hair so make sure you use mask afterwards and following advise from my hairdresser I use it just once a month to make sure my blonde doesn’t turn into yellow. Does job in literally 2- 3 minutes and your hair colour is refreshed
by Dace
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Worth it!
This set is really good, I have yet to use a purple shampoo that preserves blond hair as well as olaplex’s. My bleached blond hair always looks nice even after months!
by TC Verified Purchase
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Good
Got this in the blackfriday sale. Personally wouldn’t buy for full price but it has worked nicely on my hair
by Keira Verified Purchase
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Good
Keeps the yellow tones from my bleached hair hair felt soft after using
by Emma Verified Purchase
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The best purple shampoo
Great for taking toning hair, not quite as strong as the adverts suggest but still one of the best
by Annie Verified Purchase
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Really impressed
Really happy with all three products, my hair looks and feels amazing afterwards. The purple shampoo does not dry you hair out like a lot of other ones
by Elle Verified Purchase
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Best purple shampoo
I’ve tried 4 different ones and this is my favorite. You don’t need as much as I usually do and the cold color is perfect.
by Lovisa Verified Purchase
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Perfect purple shampoo
Great for blonde hair and one bottle goes a long way.
by Lilly Verified Purchase
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