Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml
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RRP: £26.67 Current price: £21.34
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Founded in 2014 by Dean Christal, OLAPLEX has changed the landscape of the hair care industry. After employing two chemists to find a chemical that wouldn't damage dyed tresses, the team formulated the brand's proprietary, patented Bond Building Technology. Utilising this complex is the No.4P Blonde Enhancer Toning Shampoo (250ml), a purple-toned cleanser that helps to neutralise brassy tones while intensely moisturising and brightening tresses.
Is your blonde looking a little brassy? There's no need to fret when OLAPLEX's No.4P Blonde Enhancer Toning Shampoo (250ml) can come to the rescue.
Powered by a cutting-edge toning system, this cleanser offers customisable blonde maintenance. Brimming with highly concentrated pigments, it lets you choose your toning level: the longer you treat, the brighter the results. It's suitable for all-over colour, balayage or natural blonde styles too. If that wasn't enough, this purple shampoo is also enriched with brand's patented Bond Building Technology, which works to transform dry, brittle strands into a soft, visibly shiny finish. No orange hues here...
Water (Aqua/Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Sodium Cocoamphoacetate, Sodium Chloride, Acrylates Copolymer, Betaine, Phenoxyethanol, Fragrance (Parfum), Polyquaternium-7, Bis-Aminopropyl Diglycol Dimaleate, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Hexyl Cinnamal, Limonene, Citric Acid, Sodium Benzoate, Acid Violet 43 (Cl 60730).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Distribute evenly between palms first. Apply to wet hair and lather fully. Leave on for 1-3 minutes. (For more intense toning, leave on up to 5 minutes.) Rinse well and condition.
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Customer Reviews
5 stars rating 162 reviews
4 stars rating 64 reviews
3 stars rating 12 reviews
2 stars rating 9 reviews
1 stars rating 7 reviews
Top Customer Reviews
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OK it’s expensive - but
I’ve been using Olaplex since my hair was dropping out after I was seriously ill. It’s expensive but well worth it. Since my hair started growing back it’s never been as healthy, it doesn’t break off and is really shiny. Some reviews say the purple Olaplex 4p tends to dye your hands but I’ve not found that to be the case I wash my hair in the shower and once I’ve conditioned the purple tint has gone. Follow the instructions and you can’t go wrong. Definitely recommended
by Diane Verified Purchase
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Recommend
I do love this but, if you don’t rinse throughly you will look like you have purple hair, and it stains your hands. Does maintain your colour though
by Liz Verified Purchase
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Very nice product
I think is a lovely product and make the hair with beautiful tone. Just i notice if i use to often make little dry ends.but i am not so sure if is the shampoo or just my hair is colour and dry on the end. I recommend for sure
by Andreana Verified Purchase
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Ok
I’m still indifferent about this product. It does work but so does other purple shampoos I’ve used in the past at a fraction of the price
by Charlotte Verified Purchase
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Works really well
My blonde tones were looking very brassy and yellow, and this shampoo made them look a lot better. Will definitely buy again.
by gabrielle Verified Purchase
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Rather good
Brilliant on my greys. Makes them bright and shiny
by David Verified Purchase
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Not impressed
I normally love olaplex products but im disappointed with this. I didnt see any real change to my hair, it left my hair so dry, it doesn't lather well either. The worst part is how dry it felt. I won't repurchase.
by Karen Verified Purchase
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Not buying again
I’ve used purple shampoos before and never had a problem with them turning my hair purple. I had to use a lot to really get a good lather going. It’s turned my hair so grey, was blonde before, with patches of purple hair. I thought maybe it’s the first use so couldn’t get quite an even tone. So used it again, really massaged it in my hair. Left it in for 2-3 minutes per the instructions. Now my hair is even worse. It’s in the bin. The London bleach one is better and smells nicer. I was so disappointed as I normally love olaplex products. Worst shampoo purchase
by Clare Verified Purchase
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Shampoo
Used this whilst staying at my daughter’s….loved it . I have naturally white hair and the shampoo lifted the colour and made it fresh and toned . Fully recommend it
by Elizabeth Verified Purchase
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Good
Seems to work well as an overall toning shampoo. Pleasant smelling and a little goes a long way. It doesn’t leave my hair dried out like some of these toning shampoos can do, but is a bit pricey even so.
by Sarah Verified Purchase
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