Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml
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£28.00
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Founded in 2014 by Dean Christal, OLAPLEX has changed the landscape of the hair care industry. After employing two chemists to find a chemical that wouldn't damage dyed tresses, the team formulated the brand's proprietary, patented Bond Building Technology. Utilising this complex is the No.4P Blonde Enhancer Toning Shampoo (250ml), a purple-toned cleanser that helps to neutralise brassy tones while intensely moisturising and brightening tresses.
Is your blonde looking a little brassy? There's no need to fret when OLAPLEX's No.4P Blonde Enhancer Toning Shampoo (250ml) can come to the rescue.
Powered by a cutting-edge toning system, this cleanser offers customisable blonde maintenance. Brimming with highly concentrated pigments, it lets you choose your toning level: the longer you treat, the brighter the results. It's suitable for all-over colour, balayage or natural blonde styles too. If that wasn't enough, this purple shampoo is also enriched with brand's patented Bond Building Technology, which works to transform dry, brittle strands into a soft, visibly shiny finish. No orange hues here...
Water (Aqua/Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Sodium Cocoamphoacetate, Sodium Chloride, Acrylates Copolymer, Betaine, Phenoxyethanol, Fragrance (Parfum), Polyquaternium-7, Bis-Aminopropyl Diglycol Dimaleate, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Hexyl Cinnamal, Limonene, Citric Acid, Sodium Benzoate, Acid Violet 43 (Cl 60730).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Distribute evenly between palms first. Apply to wet hair and lather fully. Leave on for 1-3 minutes. (For more intense toning, leave on up to 5 minutes.) Rinse well and condition.
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Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml
£28.00
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Top Customer Reviews
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Amazing for blondes
Worth the money as it keeps my highlights for longer and makes them so much blonder than any other shampoo i’ve used
by Erin Verified Purchase
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MVP
Best purple shampoo out there. Don't leave on longer than the 3 minutes though!
by HB Verified Purchase
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a must for blondes
I use these purple shampoos once or twice a week, recommend, and well, Olaplex is guarantee of a good product. Could be cheaper.
by Anonymous Verified Purchase
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Really works
This stuff is amazing. It really works to bring any brassy tones down and make blonde hair so much blonder.
by h Verified Purchase
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My favourite blonde enhancing shamppp
I love this shampoo. It leaves my blonde hair looking so clean, nourished & smelling amazing too. Prior to using this shampoo, I use Olaplex 4C clarifying shampoo to remove any buildup. Then follow up with Olapkex 5 Conditioner. Used together it the perfect trio. A little girls a long way meaning this cost per use is practically the same as purchasing cheaper brands. Highly recommend.
by Tracey Verified Purchase
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Good
Bleached my hair at home and it was quite yellow but after using this it got rid of all the yellow tones
by Daria Verified Purchase
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Amazing
My fave of all time product. I always use it and always recommend
by Bobbie Verified Purchase
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Great
Works well, hair is not that dry than using similar products
by Neringa Verified Purchase
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Great
This is one of my fave purple shampoos - leaves my hair feeling really nice and tones my blonde perfectly
by Elaine
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Excellent toning shampoo
Great shampoo, i've really enjoyed using it. My hair looks much better.
by Jade Verified Purchase
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