OUAI Air Dry Foam - 120ml
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£26.00
Or 4 interest free payments of £6.50 with clearpay
Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Discover the Air Dry Foam (120ml), a curl-enhancing foam that defines your natural wave pattern while also taming flyaways and moisturising thirsty tresses.
Want to achieve that salt-infused, beachy hair look from the comfort of your own home? Look no further than OUAI's Air Dry Foam (120ml).
Ideal for naturally wavy hair, this time-saving foam lets you skip the hot tools for air dried waves and curls (without going to the seaside). Bursting with nutrient-rich extracts, it calls on hydrating kale protein, carrot protein and panthenol to nourish and strengthen strands, adding touchable texture... without the crunch. Your locks will appear smooth and defined with a natural finish that'll make your curling wand jealous.
Aqua (Water, Eau), Cyclopentasiloxane, Cetearyl Alcohol, Quaternium-91, Parfum (Fragrance), Phenoxyethanol, Adansonia Digitata Seed Oil, Argania Spinosa Kernel Oil, Oenothera Biennis (Evening Primrose) Oil, Tocopheryl Acetate, Hydrolyzed Rhodophyceae Extract, Tamarindus Indica Extract, Panthenol, Cetearamidoethyldiethonium Succinoyl Hydrolyzed Pea Protein, Arginine, Aspartic Acid, Pca, Glycine, Alanine, Serine, Valine, Isoleucine, Proline, Threonine, Sodium Hyaluronate, Histidine, Brassica Campestris/Aleurites Fordi Oil Copolymer, Cetrimonium Chloride, Glycerin, Dipropylene Glycol, Polysilicone-29, Behentrimonium Chloride, Myristyl Myristate, Silicone Quaternium-16, Leuconostoc/Radish Root Ferment Filtrate, Butylene Glycol, Undeceth-11, Butyloctanol, Guar Hydro- Xypropyltrimonium Chloride, Undeceth-5, 3-O-Ethyl Ascorbic Acid, Sodium Pca, Sodium Lactate, Phenylalanine, Disodium Edta, Citric Acid, Citronellol, Geraniol, Alpha-Isomethyl Ionone, Cinnamyl Alcohol, Citral, Linalool, Hydroxycitronellal, Limonene.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Squeeze out excess water from freshly cleansed hair. Begin with three pumps, scrunching into hair. Leave hair to air dry.
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Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
Lovely natural wave
Perfect for heat free days. Makes my hair look better for very little effort. Lasts ages.
by Keb20 Verified Purchase
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Good results
I used this on holiday and it helped my hair dry into its natural wave. I didn't last very long for the price point but the results and scent were good.
by Rachael Verified Purchase
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Not great
No good for my wavy hair, gives no real definition, Cantu is 100 times better and far cheaper!
by Victoria Verified Purchase
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Gave some body
Gave my hair some body without being crunchy, didn’t create waves but gives some movement and volume.
by Aimee Verified Purchase
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Unnecessary
I bought this thinking it could help dry my hair faster but I didn't really feel a difference in drying time using this product
by H N Verified Purchase
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Hair foam
This product is a bit hit and miss sometimes it gives me Lovely waves and sometimes it does nothing
by Marie Verified Purchase
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Doesn’t do much
I’ve tried and tried this but I can’t bring myself to love it, i don’t feel like it does much for my hair - I’d say save your money and just scrunch your drying hair for the same look
by Hannah Verified Purchase
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Great for fine hair
I can use this when blow drying and then again the next when styling hair without it being weighed down or greasy at the roots. Smells amazing too.
by Lynsey Verified Purchase
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Disappointed
Not sure what I expected from this but it didn’t deliver as advertised- I found my waves dried the same as normal, just a bit crunchier and I could tell there was product in them. Much prefer the curl cream, perhaps this just isn’t for my hair type
by Jessica Verified Purchase
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Wanted to love it
I wanted to love this as I enjoy other Ouai products (the Melrose place scented body cream in particular) but it just didn't impress at all. I have 2b/c wavy hair and like to embrace my waves and air dry when I can if I'm not rushed for time so I've been searching for a product that is lightweight but with good hold and frizz controll and this just isn't it. Has no hold at all so my waves looked rubbish, super frizzy and felt a bit sticky. Left my disappointed as I expected good things based on other products from this brand, wouldn't buy it again and my search for the right product continues *le sigh*
by Ashleigh Verified Purchase
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