OUAI Detox Shampoo 300ml
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£28.00
Or 4 interest free payments of £7.00 with clearpay
Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Discover the Detox Shampoo (300ml), a revitalising formula that offers the ultimate deep clean for a full-head refresh.
The reset your locks have been longing for, OUAI's Detox Shampoo (300ml) helps to cleanse away dirt, excess oil and product build-up.
If shampoo was a car wash service (bear with us here), this would be the equivalent of a full valet. A once-a-week treatment, its gentle formula boasts apple cider vinegar to help cut through product build-up and neutralise shine-compromising hard water deposits while hydrolysed keratin works to support brittle or heat-weakened tresses. Expect to be left with locks that feels soft, silky and ready for action. Plus, it's infused with the brand's signature Melrose Place fragrance, a harmony of rose, lychee, bergamot, cedarwood and white musk... it's the perfect final flourish.
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Decyl Glucoside, Acrylates Copolymer, Cocamide Mipa, Parfum (Fragrance), Polysorbate 20, Hydrolyzed Keratin, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Vinegar, Peg-150 Distearate, Polyquaternium-7, Glycerin, Benzophenone-4, Sodium Chloride, Sodium Hydroxide, Tetrasodium Edta, Trisodium Ethylenediamine Disuccinate, Isopropyl Alcohol, Propylene Glycol, Citric Acid, Disodium Edta, Chlorphenesin, Sodium Benzoate, Phenoxyethanol, Potassium Sorbate, Linalool, Citronellol, Ci 14700 (Red 4), Ci 19140 (Yellow 5), Ci 61570 (Green 5)
This product has been reformulated and does not contain Butylphenyl Methylpropional.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Thoroughly wet your hair from root to tip with lukewarm water. Squeeze out any excess moisture and lather a coin-sized dollop of Detox Shampoo in your palms. Use your fingers to part the hair and apply the product as close to the scalp as possible. Let it work its magic for one to three minutes before rinsing thoroughly.
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Top Customer Reviews
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Amazing
Amazing shampoo. I use this once a week to deep cleanse. A little goes a long way so really good value. Leaves hair soft and shiny and super clean
by Danielle Verified Purchase
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the only ouai
I have been using this since last year now and it’s amazing. I can’t recommend it enough, it’s completely changed my hair care. Be advised that this is a detox so not to be used every wash - more so at the end of the week to remove all the products and greasy feeling from your hair. It’s a lovely cleanse and does exactly what it says on the bottle. Just bought another!
by J Verified Purchase
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The best
great for greasy hair or if you use a lot of products. leaves hair so clean for days
by Rebecca Verified Purchase
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Best for a deep cleanse
This shampoo is amazing for squeaky clean hair! Leaves your hair so fresh and soft
by Chels Verified Purchase
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Best clarifying shampoo
The only thing that properly detoxes my hair and smells so good
by Amal Verified Purchase
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Detox shampoo
Best detox shampoo ive used in a long time perfect if you wear your hair slick back a lot have build up of gel or hair spray
by Chels Verified Purchase
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A staple
I use this every week during my big pamper shower and my hair loves it! Removes any build up and leaves my hair feeling super fresh.
by Catrin - Cult Beauty Staff Verified Purchase
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Fresh hair saviour
Use this twice a week to cleanse my hair and it leaves my scalp fresh and revitalised, won’t use any other detox shampoo.
by Bridge Verified Purchase
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Deep cleanse!
It's very economical too -- I have hair down to my waist and only need very little
by Yulia Verified Purchase
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Great!
Definitely cleans your scalp and leaves it feeling very refreshed. You don’t need much so it lasts a long time but if you have fine hair like me you only want to use maybe every 2 weeks otherwise it can feel stripping.
by Katie Verified Purchase
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