OUAI Detox Shampoo 300ml
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£28.00
Or 4 interest free payments of £7.00 with clearpay
Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Discover the Detox Shampoo (300ml), a revitalising formula that offers the ultimate deep clean for a full-head refresh.
The reset your locks have been longing for, OUAI's Detox Shampoo (300ml) helps to cleanse away dirt, excess oil and product build-up.
If shampoo was a car wash service (bear with us here), this would be the equivalent of a full valet. A once-a-week treatment, its gentle formula boasts apple cider vinegar to help cut through product build-up and neutralise shine-compromising hard water deposits while hydrolysed keratin works to support brittle or heat-weakened tresses. Expect to be left with locks that feels soft, silky and ready for action. Plus, it's infused with the brand's signature Melrose Place fragrance, a harmony of rose, lychee, bergamot, cedarwood and white musk... it's the perfect final flourish.
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Decyl Glucoside, Acrylates Copolymer, Cocamide Mipa, Parfum (Fragrance), Polysorbate 20, Hydrolyzed Keratin, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Vinegar, Peg-150 Distearate, Polyquaternium-7, Glycerin, Benzophenone-4, Sodium Chloride, Sodium Hydroxide, Tetrasodium Edta, Trisodium Ethylenediamine Disuccinate, Isopropyl Alcohol, Propylene Glycol, Citric Acid, Disodium Edta, Chlorphenesin, Sodium Benzoate, Phenoxyethanol, Potassium Sorbate, Linalool, Citronellol, Ci 14700 (Red 4), Ci 19140 (Yellow 5), Ci 61570 (Green 5)
This product has been reformulated and does not contain Butylphenyl Methylpropional.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Thoroughly wet your hair from root to tip with lukewarm water. Squeeze out any excess moisture and lather a coin-sized dollop of Detox Shampoo in your palms. Use your fingers to part the hair and apply the product as close to the scalp as possible. Let it work its magic for one to three minutes before rinsing thoroughly.
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Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
Perfect for greasy hair
I struggle a lot with my hair getting greasy so quickly due to build up in my hair but this instantly refreshes my hair and prolongs my hair washing days. With this I can easily wash my hair once a week. I use this as my first shampoo, and then shampoo again with a hydrating shampoo to put some moisture back. I love it! Smells nice as well and a little goes a long way if you have more fine hair.
by Gabby Verified Purchase
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Favourite shampoo!!
I have fine hair and this has helped keep my hair clean and clear any product build up! Has a lovely scent and have already repurchased!
by Eimear Verified Purchase
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Refreshed hair with revived colour
This shampoo eliminates hard water build up and leaves your hair feeling super clean, minimising the amount of washing required without drying. An added bonus is that it refreshes my blonde, minimising yellow in a less harsh way than purple shampoo. A little also goes a long way.
by Charlotte Verified Purchase
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DETOXING AND CLARIFYING
Definitely left my scalp feeling fresh and clarified. Perfect for detoxing the scalp from product build-up
by Amandeep Verified Purchase
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Yes!
Makes my hair feel weightless and really does feel detoxing
by Georgie Verified Purchase
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Lovely
I have thick, coarse hair and often find that after washing my hair, the middle part feels like there is still product in it, so I wanted a shampoo to really clean this area. The reviews were good for this shampoo so I thought I would give it a try and it didn't disappoint. The smell of this shampoo is divine, it smells like apple juice but I don't find the smell lingers long enough unfortunately. It lathers pretty well and I do feel like my hair is nice and clean afterwards.
by SB12 Verified Purchase
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Hit and miss
I use this every few weeks to clarify my scalp of product buildup. Leaves my hair smooth and soft but I do have to use quite a bit and my scalp doesn’t feel refreshed. Smells nice
by Kiri Verified Purchase
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Amazing smell
Beautiful smell and makes my hair shiny and super healthy
by Tamsin Verified Purchase
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A must have!
Leaves my hair feeling fresh and clean, my scalp gets itchy from time to time so I use this twice a week to keep it all balanced, smells fresh and leaves hair cleansed but not dry.
by Bridge Verified Purchase
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Instant Love
Smells amazing, leaves the scalp feeling nice and clean without stripping my hair.
by Hager Verified Purchase
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