OUAI Detox Shampoo 300ml
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£28.00
Or 4 interest free payments of £7.00 with clearpay
Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Discover the Detox Shampoo (300ml), a revitalising formula that offers the ultimate deep clean for a full-head refresh.
The reset your locks have been longing for, OUAI's Detox Shampoo (300ml) helps to cleanse away dirt, excess oil and product build-up.
If shampoo was a car wash service (bear with us here), this would be the equivalent of a full valet. A once-a-week treatment, its gentle formula boasts apple cider vinegar to help cut through product build-up and neutralise shine-compromising hard water deposits while hydrolysed keratin works to support brittle or heat-weakened tresses. Expect to be left with locks that feels soft, silky and ready for action. Plus, it's infused with the brand's signature Melrose Place fragrance, a harmony of rose, lychee, bergamot, cedarwood and white musk... it's the perfect final flourish.
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Decyl Glucoside, Acrylates Copolymer, Cocamide Mipa, Parfum (Fragrance), Polysorbate 20, Hydrolyzed Keratin, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Vinegar, Peg-150 Distearate, Polyquaternium-7, Glycerin, Benzophenone-4, Sodium Chloride, Sodium Hydroxide, Tetrasodium Edta, Trisodium Ethylenediamine Disuccinate, Isopropyl Alcohol, Propylene Glycol, Citric Acid, Disodium Edta, Chlorphenesin, Sodium Benzoate, Phenoxyethanol, Potassium Sorbate, Linalool, Citronellol, Ci 14700 (Red 4), Ci 19140 (Yellow 5), Ci 61570 (Green 5)
This product has been reformulated and does not contain Butylphenyl Methylpropional.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Thoroughly wet your hair from root to tip with lukewarm water. Squeeze out any excess moisture and lather a coin-sized dollop of Detox Shampoo in your palms. Use your fingers to part the hair and apply the product as close to the scalp as possible. Let it work its magic for one to three minutes before rinsing thoroughly.
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Top Customer Reviews
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Detox shampoo
Best detox shampoo ive used in a long time perfect if you wear your hair slick back a lot have build up of gel or hair spray
by Chels Verified Purchase
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A staple
I use this every week during my big pamper shower and my hair loves it! Removes any build up and leaves my hair feeling super fresh.
by Catrin - Cult Beauty Staff Verified Purchase
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Fresh hair saviour
Use this twice a week to cleanse my hair and it leaves my scalp fresh and revitalised, won’t use any other detox shampoo.
by Bridge Verified Purchase
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Deep cleanse!
It's very economical too -- I have hair down to my waist and only need very little
by Yulia Verified Purchase
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Great!
Definitely cleans your scalp and leaves it feeling very refreshed. You don’t need much so it lasts a long time but if you have fine hair like me you only want to use maybe every 2 weeks otherwise it can feel stripping.
by Katie Verified Purchase
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Weightless Hair
My hair feels super silky and weightless after using this! Also love the scent!
by Sarah Verified Purchase
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Amazing!!
I got this as a mini in an edit box and loved it so much, I had to buy the full size. It is so effective, cleans the hair very well, lathers well, smells amazing, small amount goes a long way. Highly recommend!
by Lou Verified Purchase
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Salon-like cleanse feeling
A counter product closest to a salon like cleanse feeling, this is a life saver after product buildup from dry shampoo, heat protection and styling products
by S
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Cleans the hair very well
This product makes my hair feel so clean and also smells amazing!
by Kp01 Verified Purchase
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Brilliant
I bought the travel size of this and absolutely loved it! I have very thick hair and get very sweaty which leads to greasy hair, even when I double shampoo with regular shampoo my hair still feels weighed down. This has completely changed that and my hair feels so clean and weightless yet not stripped at all. Smells incredible too, have repurchased in a larger size and will continue to do so!
by Shannon Verified Purchase
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