OUAI Detox Shampoo 300ml
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RRP: £28.00 Current price: £22.40
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Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Discover the Detox Shampoo (300ml), a revitalising formula that offers the ultimate deep clean for a full-head refresh.
The reset your locks have been longing for, OUAI's Detox Shampoo (300ml) helps to cleanse away dirt, excess oil and product build-up.
If shampoo was a car wash service (bear with us here), this would be the equivalent of a full valet. A once-a-week treatment, its gentle formula boasts apple cider vinegar to help cut through product build-up and neutralise shine-compromising hard water deposits while hydrolysed keratin works to support brittle or heat-weakened tresses. Expect to be left with locks that feels soft, silky and ready for action. Plus, it's infused with the brand's signature Melrose Place fragrance, a harmony of rose, lychee, bergamot, cedarwood and white musk... it's the perfect final flourish.
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Decyl Glucoside, Acrylates Copolymer, Cocamide Mipa, Parfum (Fragrance), Polysorbate 20, Hydrolyzed Keratin, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Vinegar, Peg-150 Distearate, Polyquaternium-7, Glycerin, Benzophenone-4, Sodium Chloride, Sodium Hydroxide, Tetrasodium Edta, Trisodium Ethylenediamine Disuccinate, Isopropyl Alcohol, Propylene Glycol, Citric Acid, Disodium Edta, Chlorphenesin, Sodium Benzoate, Phenoxyethanol, Potassium Sorbate, Linalool, Citronellol, Ci 14700 (Red 4), Ci 19140 (Yellow 5), Ci 61570 (Green 5)
This product has been reformulated and does not contain Butylphenyl Methylpropional.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Thoroughly wet your hair from root to tip with lukewarm water. Squeeze out any excess moisture and lather a coin-sized dollop of Detox Shampoo in your palms. Use your fingers to part the hair and apply the product as close to the scalp as possible. Let it work its magic for one to three minutes before rinsing thoroughly.
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Customer Reviews
5 stars rating 469 reviews
4 stars rating 88 reviews
3 stars rating 19 reviews
2 stars rating 6 reviews
1 stars rating 6 reviews
Top Customer Reviews
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One of my faves
This shampoo is great for getting your scalp clean without completely drying out the ends.
by Mishka Verified Purchase
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Love this shampoo 😍
I came across this product by accident, I read a lot of positive reviews and decided to order it. Love at first use 😍
by Ewelina Verified Purchase
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Fantastic Treatment!
I use this once a week to properly clean my hair and remove any product buildup that regular shampooing can’t get rid of. I have VERY oily hair and my hair stays clean longer when I use this shampoo. It’s obviously a bit on the pricey side but you should only use a tiny bit so it’ll last a long time.
by Ellie Verified Purchase
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Great cleansing shampoo!
Smells amazing. Makes my scalp feel clean without it feeling dry or drying out my hair. I use once a week.
by Ameena Verified Purchase
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this CLEANSSSS
this will clean ur scalp, will leave absolutely NOTHING on it. i find it's a bit too stripping but as long as you go in with something hydrating afterwards and don't overuse it's great! smells amazing too
by imz Verified Purchase
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Extra clean
Great shampoo for when you feel like you need that extra intense clean
by sarah Verified Purchase
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I always buy this
This was a repeat purchase I’ve bought it countless times it leaves my blond dyed frizzy hair so soft and voluminous, smells absolutely amazing too.
by Sadhaf
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Best clarifying shampoo
This is undoubtedly the best clarifying shampoo I have used, I have repurchased many times (both the full size & mini) I find it cleans the hair very well without leaving it 'squeaky' and dry (which I experienced with a lot of other clarifying shampoos) and my hair is so light and airy after blow-drying it's actually amazing.
by Sophia Verified Purchase
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Excellent clarifying shampoo
This is my 2nd bottle, and I love it. Cleans without stripping the hair and leaves scalp clean and hair baby soft. Great smell too!
by Lindsay Verified Purchase
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First shampoo
I love this as a first shampoo as I feel like it really gets in there and cleanses my hair and scalp. It smells super fresh too. Lost a point for being on the more pricey side, but definitely worth it.
by Katie Verified Purchase
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