OUAI Detox Shampoo 300ml
You'll earn 22 Status Points with this product
RRP: £28.00 Current price: £22.40
Save £5.60 ( 20% Off )
Or 4 interest free payments of £5.60 with clearpay
In stock | Usually dispatched within 24 hours
Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Discover the Detox Shampoo (300ml), a revitalising formula that offers the ultimate deep clean for a full-head refresh.
The reset your locks have been longing for, OUAI's Detox Shampoo (300ml) helps to cleanse away dirt, excess oil and product build-up.
If shampoo was a car wash service (bear with us here), this would be the equivalent of a full valet. A once-a-week treatment, its gentle formula boasts apple cider vinegar to help cut through product build-up and neutralise shine-compromising hard water deposits while hydrolysed keratin works to support brittle or heat-weakened tresses. Expect to be left with locks that feels soft, silky and ready for action. Plus, it's infused with the brand's signature Melrose Place fragrance, a harmony of rose, lychee, bergamot, cedarwood and white musk... it's the perfect final flourish.
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Decyl Glucoside, Acrylates Copolymer, Cocamide Mipa, Parfum (Fragrance), Polysorbate 20, Hydrolyzed Keratin, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Vinegar, Peg-150 Distearate, Polyquaternium-7, Glycerin, Benzophenone-4, Sodium Chloride, Sodium Hydroxide, Tetrasodium Edta, Trisodium Ethylenediamine Disuccinate, Isopropyl Alcohol, Propylene Glycol, Citric Acid, Disodium Edta, Chlorphenesin, Sodium Benzoate, Phenoxyethanol, Potassium Sorbate, Linalool, Citronellol, Ci 14700 (Red 4), Ci 19140 (Yellow 5), Ci 61570 (Green 5)
This product has been reformulated and does not contain Butylphenyl Methylpropional.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Thoroughly wet your hair from root to tip with lukewarm water. Squeeze out any excess moisture and lather a coin-sized dollop of Detox Shampoo in your palms. Use your fingers to part the hair and apply the product as close to the scalp as possible. Let it work its magic for one to three minutes before rinsing thoroughly.
Frequently Bought Together

This item
OUAI Detox Shampoo 300ml
RRP: £28.00 Current price: £22.40
Save £5.60 ( 20% Off )
Other Customers Bought
Customer Reviews
5 stars rating 469 reviews
4 stars rating 88 reviews
3 stars rating 19 reviews
2 stars rating 6 reviews
1 stars rating 6 reviews
Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
New fave shampoo
This shampoo has upped my hair care regime. It's so lightweight and makes my scalp feel really clean. My hair doesn't feel dry after using , the only thing I'm not to keen on is the scent its quite floral which is not my favourite but apart from that it's great.
by Gemma Verified Purchase
Was this helpful?
Works quick!
I have previously tried the Medium shampoo but it did not work as well. The Detox shampoo definitely helps balance the oiliness of my scalp
by Tea Verified Purchase
Was this helpful?
superb
Leaves your hair feeling squeaky clean! will definitely be repurchasing
by Skye Verified Purchase
Was this helpful?
Great detox shampoo!
I highly recommend this shampoo if you need one to cleanse your scalp. I know it’s pricey but honestly it lasts forever. You only need a tea spoon amount with some water and emulsify it into your hands until it is a creamy texture then rub it into your scalp. I always use this before my normal shampoo and it works wonders for dry scalp and psoriasis.
by Natasha Verified Purchase
Was this helpful?
The best
This is the best clarifying shampoo on the market. Leaves my hair very clean but also doesn’t dry it out
by Kerry Verified Purchase
Was this helpful?
Lovely
I use this in the shower after I do a pre wash oil treatment. I love the smell and find that a little goes a long way!
by Sandra Verified Purchase
Was this helpful?
Love this
Love this hairs feels squeaky clean (literally) don’t use it too often like I did as can make your hair a little greasy
by Roberta Verified Purchase
Was this helpful?
The best detox shampoo on the market
I absolutely love this shampoo. It’s the best product on the market. You really don’t need much and it lathers up so well leaving your hair feeling super clean. I think it’s reasonably priced and it’s going to last for ages. I use it about once a week and it does the trick perfectly
by Swara Verified Purchase
Was this helpful?
Works a treat!
If I haven’t restocked before this runs out I really notice the difference! Been using this alongside the Fine Hair conditioner for a couple of years now and haven’t been able to find anything else that cleans and conditions as well.
by Emily Verified Purchase
Was this helpful?
The best
This is the best detox shampoo ever. Leaves the scalp so clean and smells amazing
by Ana Verified Purchase
Was this helpful?