OUAI Detox Shampoo 300ml
You'll earn 28 Status Points
£28.00
Or 4 interest free payments of £7.00 with clearpay
Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Discover the Detox Shampoo (300ml), a revitalising formula that offers the ultimate deep clean for a full-head refresh.
The reset your locks have been longing for, OUAI's Detox Shampoo (300ml) helps to cleanse away dirt, excess oil and product build-up.
If shampoo was a car wash service (bear with us here), this would be the equivalent of a full valet. A once-a-week treatment, its gentle formula boasts apple cider vinegar to help cut through product build-up and neutralise shine-compromising hard water deposits while hydrolysed keratin works to support brittle or heat-weakened tresses. Expect to be left with locks that feels soft, silky and ready for action. Plus, it's infused with the brand's signature Melrose Place fragrance, a harmony of rose, lychee, bergamot, cedarwood and white musk... it's the perfect final flourish.
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Decyl Glucoside, Acrylates Copolymer, Cocamide Mipa, Parfum (Fragrance), Polysorbate 20, Hydrolyzed Keratin, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Vinegar, Peg-150 Distearate, Polyquaternium-7, Glycerin, Benzophenone-4, Sodium Chloride, Sodium Hydroxide, Tetrasodium Edta, Trisodium Ethylenediamine Disuccinate, Isopropyl Alcohol, Propylene Glycol, Citric Acid, Disodium Edta, Chlorphenesin, Sodium Benzoate, Phenoxyethanol, Potassium Sorbate, Linalool, Citronellol, Ci 14700 (Red 4), Ci 19140 (Yellow 5), Ci 61570 (Green 5)
This product has been reformulated and does not contain Butylphenyl Methylpropional.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Thoroughly wet your hair from root to tip with lukewarm water. Squeeze out any excess moisture and lather a coin-sized dollop of Detox Shampoo in your palms. Use your fingers to part the hair and apply the product as close to the scalp as possible. Let it work its magic for one to three minutes before rinsing thoroughly.
Frequently Bought Together
This item
OUAI Detox Shampoo 300ml
£28.00
Other Customers Bought
93
£28.00
3437
£23.00
416
£26.00
1033
£30.00
89
£28.00
309
£26.00
Customer Reviews
483
5
4
3
2
1
388
68
17
5
5
Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
My second purchase
I love this shampoo and now a go to in my bathroom cupboard. The smell is gorgeous and had comments on how good my hair smells (don’t ask) and washes all the sweat and dirt out leaving no residue. Will keep adding to this range
by Sara-Grace Verified Purchase
Was this helpful?
Excellent
Great clarifying shampoo leaves hair deep cleaned and soft
by Eilidh Verified Purchase
Was this helpful?
So good for greasy hair
I have very fine hair which I wash every other day. Using this shampoo a few times a week has made a huge difference in how clean it feels and for longer. It smells incredible too. It’s so good that I’m planning to try the Ouai fine hair shampoo when I run out of my current usual.
by Addie Verified Purchase
Was this helpful?
Dried my hair out… mega!
I had heard such great things about this product, and after seeing countless influencers talking about it I decided to try it! But honestly, it dried my hair out insanely and adding their conditioner on top was too heavy, leading to oily roots and dry breakage ends! Just not for me unfortunately.
by Brooke
Was this helpful?
Love
This is my favourite shampoo, I got the small size out of the advent calendar and loved it straight away so I bought the full size along with the conditioner and hair gloss.
by Nicola Verified Purchase
Was this helpful?
Clean hair!
This shampoo lathers nicely and my hair feels clean afterwards however it is quite drying so a good moisturising conditioner helps solve this.
by Shimaila Verified Purchase
Was this helpful?
Not wow, not bad
Average shampoo, nice smell but strips away the tint on my hair more than other shampos
by Daniela Verified Purchase
Was this helpful?
Hair Refresh
I have very curly hair and I use quite a few products in my hair throughout the week so suffer from product build-up. This shampoo is lovely, it does not strip my hair and make it dry but it definitely leaves my hair refreshed! I wouldn't say it completely gets rid of build-up, I have to use this 2-3 times but it's a lovely detoxing shampoo!
by Shannan Verified Purchase
Was this helpful?
OUAI DETOX SHAMPOO 300ML
The best detox shampoo i ever tried !It is making my hair squeeky clean !
by Adriana Verified Purchase
Was this helpful?
UNREAL!
I am someone whose hair gets greasy very fast, this has been a saviour for making my hair feel fresher for longer. I use once a week, often on a Thursday so I can have a weekend of clean hair. I could not go without this now.
by Lauren - Cult Beauty Staff
Was this helpful?