OUAI Detox Shampoo 300ml
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£28.00
Or 4 interest free payments of £7.00 with clearpay
Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Discover the Detox Shampoo (300ml), a revitalising formula that offers the ultimate deep clean for a full-head refresh.
The reset your locks have been longing for, OUAI's Detox Shampoo (300ml) helps to cleanse away dirt, excess oil and product build-up.
If shampoo was a car wash service (bear with us here), this would be the equivalent of a full valet. A once-a-week treatment, its gentle formula boasts apple cider vinegar to help cut through product build-up and neutralise shine-compromising hard water deposits while hydrolysed keratin works to support brittle or heat-weakened tresses. Expect to be left with locks that feels soft, silky and ready for action. Plus, it's infused with the brand's signature Melrose Place fragrance, a harmony of rose, lychee, bergamot, cedarwood and white musk... it's the perfect final flourish.
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Decyl Glucoside, Acrylates Copolymer, Cocamide Mipa, Parfum (Fragrance), Polysorbate 20, Hydrolyzed Keratin, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Vinegar, Peg-150 Distearate, Polyquaternium-7, Glycerin, Benzophenone-4, Sodium Chloride, Sodium Hydroxide, Tetrasodium Edta, Trisodium Ethylenediamine Disuccinate, Isopropyl Alcohol, Propylene Glycol, Citric Acid, Disodium Edta, Chlorphenesin, Sodium Benzoate, Phenoxyethanol, Potassium Sorbate, Linalool, Citronellol, Ci 14700 (Red 4), Ci 19140 (Yellow 5), Ci 61570 (Green 5)
This product has been reformulated and does not contain Butylphenyl Methylpropional.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Thoroughly wet your hair from root to tip with lukewarm water. Squeeze out any excess moisture and lather a coin-sized dollop of Detox Shampoo in your palms. Use your fingers to part the hair and apply the product as close to the scalp as possible. Let it work its magic for one to three minutes before rinsing thoroughly.
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Top Customer Reviews
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Holy grail shampoo
Nothing cleans my hair like this. I've got an oily scalp and dry roots, but this keeps my hair soft and clean and extends the time between washes.
by Imogen Verified Purchase
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Obsessed
Love this so much makes my hair and scalp feel so clean and smells unreal I love using this! 100% recommend!!
by Alena Verified Purchase
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forget store bought shampoo
OUAI is a new one in my routine but I’m SO glad I gave it a shot. Not only does the product have an amazing scent but it really CLEANSSSS!!! It deep cleanses the scalp and strips all the building oils and “outsideness”. Definitely made my hair healthier and bouncy/shiny - not as greasy now and I feel like I have a real schedule for my hair routine.
by j
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THIS CLEAAAANS
smells so good . this really cleans and strips ur scalp of EVERYTHING .. so i follow up with just a normal shampoo after but it's made my hair less oily. somehow it's also made my dyed hair look more vibrant and not as dull !
by angela Verified Purchase
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The best detox shampoo
I’ve been using this for years now, it’s the best detox shampoo I’ve tried. I wash my hair twice a week and use this once just to remove the build up of products and excess oil. It does exactly that, and my hair looks healthier/shinier after I’ve used it.
by Mimi Verified Purchase
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Perfect Addition
I love using this when I’ve used too much dry shampoo/strong hairspray to help my scalp feel and look better. Then follow up with my usual Shampoo and Conditioner
by Jade
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Gets rid of all the build up!
I use this to thoroughly clean my hair after using dry shampoo and it leaves my hair squeaky clean without drying it out.
by Noor Verified Purchase
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Healthy hair
Really love this shampoo. Makes my hair feel super clean and healthy after using
by Jillian Verified Purchase
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Great product
Great product, use every 2 weeks for an ultimate cleanse!
by Sophia Verified Purchase
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I love this shampoo
I love this shampoo!! I wear my hair back very tight for work and use a lot of gel/spray to keep it there. This shampoo takes away the products and doesn’t make my hair feel dry at all. I do this and then shampoo as normal… I am considering more from this brand, but unsure if I will like it.
by Hannah Verified Purchase
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