OUAI Detox Shampoo 300ml
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£28.00
Or 4 interest free payments of £7.00 with clearpay
Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Discover the Detox Shampoo (300ml), a revitalising formula that offers the ultimate deep clean for a full-head refresh.
The reset your locks have been longing for, OUAI's Detox Shampoo (300ml) helps to cleanse away dirt, excess oil and product build-up.
If shampoo was a car wash service (bear with us here), this would be the equivalent of a full valet. A once-a-week treatment, its gentle formula boasts apple cider vinegar to help cut through product build-up and neutralise shine-compromising hard water deposits while hydrolysed keratin works to support brittle or heat-weakened tresses. Expect to be left with locks that feels soft, silky and ready for action. Plus, it's infused with the brand's signature Melrose Place fragrance, a harmony of rose, lychee, bergamot, cedarwood and white musk... it's the perfect final flourish.
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Decyl Glucoside, Acrylates Copolymer, Cocamide Mipa, Parfum (Fragrance), Polysorbate 20, Hydrolyzed Keratin, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Vinegar, Peg-150 Distearate, Polyquaternium-7, Glycerin, Benzophenone-4, Sodium Chloride, Sodium Hydroxide, Tetrasodium Edta, Trisodium Ethylenediamine Disuccinate, Isopropyl Alcohol, Propylene Glycol, Citric Acid, Disodium Edta, Chlorphenesin, Sodium Benzoate, Phenoxyethanol, Potassium Sorbate, Linalool, Citronellol, Ci 14700 (Red 4), Ci 19140 (Yellow 5), Ci 61570 (Green 5)
This product has been reformulated and does not contain Butylphenyl Methylpropional.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Thoroughly wet your hair from root to tip with lukewarm water. Squeeze out any excess moisture and lather a coin-sized dollop of Detox Shampoo in your palms. Use your fingers to part the hair and apply the product as close to the scalp as possible. Let it work its magic for one to three minutes before rinsing thoroughly.
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OUAI Detox Shampoo 300ml
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Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
Favorite detox shampoo
I have been using this shampoo for over a year. It’s great after hair oiling.
by Agne Verified Purchase
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Excellent
It smells so good and leaves hair squeaky clean without drying it out. Using once a week is perfect so I alternate with other shampoos as well so as not to dry out hair in the long run. Perfect for after swimming in chlorinated water, especially for blond hair prone to turning green.
by S love
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Good for deep cleaning
Gets rid of product buildup and makes my hair feel really clean after using
by Sam Verified Purchase
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Super soft
I purchased this shampoo for the first time having got frustrated with oily roots. After the first use, my thick, coarse hair felt soft and manageable. Absolutely will repurchase.
by Bbkni Verified Purchase
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Repurchased
Love this shampoo as I live in a hard water area but only wash my hair once a week it helps keep my hair manageable and isn’t as drying as proper chelating shampoos
by Kb Verified Purchase
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Good deep clean shampoo
I only wash my hair 1 maybe 2 times per week and because of that I am using a good cleansing shampoo and this one is in my top 3
by Lavinia Verified Purchase
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Excellent
Having scalp problems I tried this to help with removing product build up and have to say I noticed a difference immediately, also smalls beautiful!
by EF Verified Purchase
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Works well
This is the best detox shampoo I have tried, I have very fine hair and it cleans it well without making it feel dry. I use this once a week so expect it will last a while. I will definitely be repurchasing
by Rachael Verified Purchase
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wonderful
this product cleans your scalp so well not only that it smells amazing would definitely re purchase
by emily Verified Purchase
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great shampoo with lovely smell!
I really like this shampoo not only because of its ability to really cleanse your scalp, but because it also smells amazing! I purchased after seeing rave reviews on TikTok and I am not disappointed.
by Hannah Verified Purchase
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