OUAI Detox Shampoo 300ml
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£28.00
Or 4 interest free payments of £7.00 with clearpay
Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Discover the Detox Shampoo (300ml), a revitalising formula that offers the ultimate deep clean for a full-head refresh.
The reset your locks have been longing for, OUAI's Detox Shampoo (300ml) helps to cleanse away dirt, excess oil and product build-up.
If shampoo was a car wash service (bear with us here), this would be the equivalent of a full valet. A once-a-week treatment, its gentle formula boasts apple cider vinegar to help cut through product build-up and neutralise shine-compromising hard water deposits while hydrolysed keratin works to support brittle or heat-weakened tresses. Expect to be left with locks that feels soft, silky and ready for action. Plus, it's infused with the brand's signature Melrose Place fragrance, a harmony of rose, lychee, bergamot, cedarwood and white musk... it's the perfect final flourish.
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Decyl Glucoside, Acrylates Copolymer, Cocamide Mipa, Parfum (Fragrance), Polysorbate 20, Hydrolyzed Keratin, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Vinegar, Peg-150 Distearate, Polyquaternium-7, Glycerin, Benzophenone-4, Sodium Chloride, Sodium Hydroxide, Tetrasodium Edta, Trisodium Ethylenediamine Disuccinate, Isopropyl Alcohol, Propylene Glycol, Citric Acid, Disodium Edta, Chlorphenesin, Sodium Benzoate, Phenoxyethanol, Potassium Sorbate, Linalool, Citronellol, Ci 14700 (Red 4), Ci 19140 (Yellow 5), Ci 61570 (Green 5)
This product has been reformulated and does not contain Butylphenyl Methylpropional.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Thoroughly wet your hair from root to tip with lukewarm water. Squeeze out any excess moisture and lather a coin-sized dollop of Detox Shampoo in your palms. Use your fingers to part the hair and apply the product as close to the scalp as possible. Let it work its magic for one to three minutes before rinsing thoroughly.
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Top Customer Reviews
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Lovely for curly thick hair!
I have thick curly hair so wanted a shampoo that is great for my texture and long strands. This shampoo is a dream, the packaging is simple and clean, the smell of this shampoo smells like their Melrose Place signature fragrance which I love. This deep cleansing formula also boasts hydrolysed keratin – great for rebuilding and strengthening brittle or heat-weakened hair. This left my to hair soft, silky and even better if you combine it with the conditioner. Would continue to rebuy in the bigger refill pouch!
by Maury Verified Purchase
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Best clarifying shampoo I've ever used
Firstly, the fragrance is amazing, so amazing I bought the Melrose Place perfume. Secondly, and more importantly; this is the best clarifying shampoo I've EVER used! I've tried lots of different clarifying/detox shampoos before and no matter how expensive or inexpensive they've all left my fine, easily tangled hair like straw aka the kind of mess that can only be fixed with half a tub of conditioner and a lot of patient detangling. But this leaves my hair and scalp clean w/o being stripped, nourished and so soft. I can even use it without using conditioner afterward, which is unheard of for my hair. Not only that but it lasts for ages, and it gives a good lather w/o irritating the skin on my forehead.
by Heather Verified Purchase
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The perfect shampoo for buildup!
This shampoo leaves my hair so clean, it’s amazing! I love the texture and the way it lathers. I find it lasts me such a long time because you really don’t need to use a lot of product. One of the best shampoos I have ever used.
by Rose Verified Purchase
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A staple
Love this clarifying shampoo. I actually bought the refill so I don’t run out so quickly. I use it once a week and it keeps my hair super soft and healthy during the week. My hair has never felt so healthy
by HT
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Clean hair
This is a great shampoo for occasional use, especially when you’ve used a lot of product in your hair. My hair always feels squeaky clean after using and the scent is lovely and lasts a long time after washing.
by Abbie Verified Purchase
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Excellent
My favourite clarifying shampoo which I use once a week and keeps my hair shiny
by Sarah Verified Purchase
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Best Clarifying Shampoo Ever!
It took me long to give this a chance and wow I’ve been missing out! This shampoo is the best clarifying shampoo I’ve ever tried and gives me 4-5 days of a clean scalp without any other added products. For reference I have 1C hair and normal-dry and sensitive scalp. The smell is fantastic too! The only point to make is that it definitively can feel a bit drying on the ends so make sure to oil your ends before washing. Will re-purchase!
by Mafalda Verified Purchase
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nice but pricey
I love Ouai products for their beautiful and long lasting scents mostly! And this shampoo was no exception! It has the iconic Melrose place scent and leaves hair smelling so beautiful! It also cleans the scalp & hair very well though it did feel a tad drying. Unfortunately it is too expensive and I have been exploring other options
by Agnirupa
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Your hair WILL thank you
Buy this.... Use it once a month at least... your hair will love you for it. I have quite oily skin, mix that with city pollution and product build up and I get hair loss. Detox once or twice a month and my scalp is in much better condition. Lasts ages too :)
by Emma Louise Verified Purchase
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Amazing shampoo
This is the perfect clarifying shampoo, it removes all the build up in my scalp and also works to improve my dandruff. I use it weekly
by A
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