OUAI Detox Shampoo 300ml
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£28.00
Or 4 interest free payments of £7.00 with clearpay
Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Discover the Detox Shampoo (300ml), a revitalising formula that offers the ultimate deep clean for a full-head refresh.
The reset your locks have been longing for, OUAI's Detox Shampoo (300ml) helps to cleanse away dirt, excess oil and product build-up.
If shampoo was a car wash service (bear with us here), this would be the equivalent of a full valet. A once-a-week treatment, its gentle formula boasts apple cider vinegar to help cut through product build-up and neutralise shine-compromising hard water deposits while hydrolysed keratin works to support brittle or heat-weakened tresses. Expect to be left with locks that feels soft, silky and ready for action. Plus, it's infused with the brand's signature Melrose Place fragrance, a harmony of rose, lychee, bergamot, cedarwood and white musk... it's the perfect final flourish.
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Decyl Glucoside, Acrylates Copolymer, Cocamide Mipa, Parfum (Fragrance), Polysorbate 20, Hydrolyzed Keratin, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Vinegar, Peg-150 Distearate, Polyquaternium-7, Glycerin, Benzophenone-4, Sodium Chloride, Sodium Hydroxide, Tetrasodium Edta, Trisodium Ethylenediamine Disuccinate, Isopropyl Alcohol, Propylene Glycol, Citric Acid, Disodium Edta, Chlorphenesin, Sodium Benzoate, Phenoxyethanol, Potassium Sorbate, Linalool, Citronellol, Ci 14700 (Red 4), Ci 19140 (Yellow 5), Ci 61570 (Green 5)
This product has been reformulated and does not contain Butylphenyl Methylpropional.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Thoroughly wet your hair from root to tip with lukewarm water. Squeeze out any excess moisture and lather a coin-sized dollop of Detox Shampoo in your palms. Use your fingers to part the hair and apply the product as close to the scalp as possible. Let it work its magic for one to three minutes before rinsing thoroughly.
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Top Customer Reviews
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So good!
The smell, packaging and how it works! It's simply amazing!
by Olga
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Best Shampoo for Limescale
This shampoo is wonderful. My hair would be super dry and frizzy after washing because of high limescale. This shampoo completely changed the game for me, and after using it, my hair was super soft and hydrated. It completely counteracted the effects of the limescale!
by Shakeela
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Best purchase!
Let me tell you, I never leave reviews because I’m a lazy b*tch, but I couldn’t not review this product. I suffer with hair that gets oily super quick, as well as awful dandruff that I can’t seem to get rid of. I usually run my fingers across my scalp and all I can feel is that bumpy, flaky texture and it’s honestly so soul destroying. HOWEVER, after one use of this detoxifying shampoo, the texture is gone and I suddenly have no dandruff? I honestly can’t believe it. I was expecting it to just help with product build up and prevent my hair from getting greasy as fast (which I can see starting to happen already) but I was NOT expecting it to get rid of dandruff, never mind after one wash. I’ll be continuing to buy this shampoo until either it’s discontinued or I die.
by Sophie
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Good shampoo but not amazing
I like using this shampoo, and the small was really pleasant. But I didn’t feel it was a true detox for my scalp unfortunately! I have some flakes and it didn’t clear it completely.
by Estelle
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So disappointed
After reading many raving reviews about this product, I was so excited to try! I have a combination of greasy roots and dry scalp with hair that seems to become immune to any shampoo’s abilities after a while :( which is a huge pain when it comes to finding the right one! The smell is absolutely gorgeous but unfortunately, in my case, it stops there! My hair only felt clean for a day and had my scalp was left with wax-like dandruff. So disappointed as I really wanted it to work.
by Jelo2392
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I. LOVE. THIS.
Really is what the product description says and gives your scalp an amazing cleanse.
by Shelz
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love it
You can never go wrong with this brand. This shampoo goes a long way and it smells really good.
by N
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Cleanest Hair Ever
My scalp has honestly never looked so clean and my hair is ridiculously shiny after using this shampoo - I seriously can’t stop staring at my hair after washing. It smells incredible, leaves my hair so light and fluffy and just looks amazing. Very pleased with this product!
by Aimee
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The new Sunday Shampoo
Perfect product after a week or so of dry shampoo days. Makes my hair feel super clean. I’ve sometimes put it through my hair twice just to make sure all the buildup is gone. Definitely going to keep this as a mainstay in my hair care wardrobe.
by Mara
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Faultless
I had an oily scalp and dry ends and had to wash my hair every other day, after using this once I didn't have to wash my hair for three days! I now use this every two weeks ish and I can go four days without washing my hair, my scalp feels so much cleaner and my ends seem healthier from not over washing. Only thing is, it's kinda fragranced so if that might irritate you bear that in mind.
by Gigi
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