OUAI Fine Hair Shampoo 300ml
You'll earn 28 Status Points
£28.00
Or 4 interest free payments of £7.00 with clearpay
Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Lightweight to the very last drop, the Fine Hair Shampoo (300ml) is designed to bring back the bounce and boost volume for even the most lacklustre-looking strands.
Transforming your wash day chore into a hair care ritual, the Fine Hair Shampoo (300ml) works to revive healthy-looking shine and thickness, one hydrating sud at a time.
If your tresses veer more towards the flat side, it can be difficult to style and that's where this volumising staple enters your routine to rewrite your hair's fate. Boasting a nourishing blend of hydrolysed keratin, biotin, hemp and chia seed oils, this weightless formula supports root-to-tip thickness that'll have everyone asking for your hair care secrets. Its iconic 'Mercer Street' fragrance is the perfect finishing touch; orange melds with peony, magnolia, jasmine and musk for a delicate scent even after the suds wash down the drain.
Water / Aqua / Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Peg-200 Hydrogenated Glyceryl Palmate, Cocamide Mipa, Fragrance / Parfum, , Panthenol, Cocoglucosides Hydroxypropyltrimonium Chloride, Hydrolyzed Keratin, Biotin, Salvia Hispanica Seed Oil, Cetrimonium Chloride (Anti-Static Agent/Agent Antistatique), Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Glycerin, Sodium Lauroyl Glycinate, Peg-150 Distearate, Propoxytetramethyl Piperidinyl Dimethicone, Trideceth-6, C11-15 Pareth-7, Peg-7 Glyceryl Cocoate, Sodium Chloride, Polyquaternium-7, Disodium Edta, Citric Acid, Sodium Hydroxide, Tetrasodium Edta, Potassium Sorbate, Sodium Benzoate, Phenoxyethanol, Benzyl Alcohol, Acetic Acid, Sodium Acetate, Benzyl Salicylate, Limonene, Hexyl Cinnamal.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Massage into wet hair. Then rinse.
Frequently Bought Together
This item
OUAI Fine Hair Shampoo 300ml
£28.00
Other Customers Bought
89
£28.00
483
£28.00
75
£34.00
313
£12.00
416
£26.00
3437
£23.00
Customer Reviews
186
5
4
3
2
1
116
34
16
10
10
Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
Smells Divine
Hair is soft and full of volume. The aroma is amazing and produces fabulous results!
by Tammy
Was this helpful?
Finally something that works
I didn't expect too much as normally ranges that promise volume fall short so I'm delighted with Ouai for creating this - I'm never going to have super voluminous hair as it's very fine but this 100% gives it a boost.
by KLM
Was this helpful?
LOVE
Absolutely love this smell..!! It smells so luxurious, it really has fresh out of the hairdresser vibes! Don’t need much at all to allow hair to feel properly washed. It left my fairly fine, flat hair feeling soft and light. Would definitely buy again.
by Millie
Was this helpful?
Love it!
It is very lightweight, perfect for fine hair and the scent is pure luxury. No oily scalp or dry ends with this one, just lovely, clean hair. Love the fact that can buy refills in recyclable plastic bags instead of having to get a hard plastic bottle each time. Last a long time even with daily use
by AGDA
Was this helpful?
Fine hair
Really is the best shampoo Iv ever used. Haveing tried many over the years after first use you can deffinatly feel and see a great difference Brilliant
by SM
Was this helpful?
Hair that makes your day
This shampoo smells great and produces fabulous results. Just makes life better when you start the day with your best hair. Worth the price tag and great volume without weighing your hair down. Light and breezy. 5 stars from a harsh marker.
by Hair that makes your day
Was this helpful?
Pot Pourri
I love a fresh rose smell (label M mousse or REN lotion) BUT the only other person I know who would enjoy this overbearing scent is my aunty Lyn. Now my hair is dry and I’m creating a continuous waft of musky dried roses like I have fallen into a bucket of pot pourri. As for it’s conditioning, it is ok, not great.
by Rach
Was this helpful?
Such a shame about the smell
I loved how this made my hair feel (thick, shiny, voluminous etc) but I just couldn't get past the fragrance which was very 'mature', if you catch my drift. Steer clear if you're not a fan of magnolia/jasmine scents, as this didn't fade all day.
by Jess
Was this helpful?
Beautiful Shampoo
This shampoo is pure luxury. It smells incredible firstly, which lasts for days. I love the lightweight formula on my very fine hair, it did not weight it down or look oily. My scalp feels refreshed as well, and a great amount of foaming. Will 100% repurchase this.
by Dee
Was this helpful?
Ouai shampoo and conditioner
Lovely - this has improved my hair as no other has done. It is a cracker.
by Jessie
Was this helpful?