OUAI Fine Hair Shampoo 300ml
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£28.00
Or 4 interest free payments of £7.00 with clearpay
Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Lightweight to the very last drop, the Fine Hair Shampoo (300ml) is designed to bring back the bounce and boost volume for even the most lacklustre-looking strands.
Transforming your wash day chore into a hair care ritual, the Fine Hair Shampoo (300ml) works to revive healthy-looking shine and thickness, one hydrating sud at a time.
If your tresses veer more towards the flat side, it can be difficult to style and that's where this volumising staple enters your routine to rewrite your hair's fate. Boasting a nourishing blend of hydrolysed keratin, biotin, hemp and chia seed oils, this weightless formula supports root-to-tip thickness that'll have everyone asking for your hair care secrets. Its iconic 'Mercer Street' fragrance is the perfect finishing touch; orange melds with peony, magnolia, jasmine and musk for a delicate scent even after the suds wash down the drain.
Water / Aqua / Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Peg-200 Hydrogenated Glyceryl Palmate, Cocamide Mipa, Fragrance / Parfum, , Panthenol, Cocoglucosides Hydroxypropyltrimonium Chloride, Hydrolyzed Keratin, Biotin, Salvia Hispanica Seed Oil, Cetrimonium Chloride (Anti-Static Agent/Agent Antistatique), Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Glycerin, Sodium Lauroyl Glycinate, Peg-150 Distearate, Propoxytetramethyl Piperidinyl Dimethicone, Trideceth-6, C11-15 Pareth-7, Peg-7 Glyceryl Cocoate, Sodium Chloride, Polyquaternium-7, Disodium Edta, Citric Acid, Sodium Hydroxide, Tetrasodium Edta, Potassium Sorbate, Sodium Benzoate, Phenoxyethanol, Benzyl Alcohol, Acetic Acid, Sodium Acetate, Benzyl Salicylate, Limonene, Hexyl Cinnamal.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Massage into wet hair. Then rinse.
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Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
Best shampoo
I have really fine hair and this is weightless! My hair feels amazing and takes days to get greasy whereas other shampoos Iv used get greasy in a day
by Leanne Verified Purchase
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Nope!
This shampoo is not worth it. I have super fine hair and had high hopes when purchasing it, considering the brand is so much talked about. It didn't do anything for me. I felt like it was drying out my hair. Their Spray Leave in Conditioner is good and I'd endorse that - but this shampoo (and the corresponding conditioner) were just below average.
by Leo Verified Purchase
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I have been buying this for years…
I have yet to use a better shampoo. Lathers so well, smells fresh and makes your scalp feel so throughly clean. Will buy again and again
by Sofia Verified Purchase
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Great
This has a very strong scent and leaves my hair smelling pleasant long after it has been washed. You don’t need to use much but I wouldn’t say it’s as concentrated as olaplex. It leaves my hair light and fluffy ( in a good way) and very clean feeling, without feeling stripped. I’m happy with it.
by Marie
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Quai
Works wonders on my hair. Smells good, makes my hair shine and feel lovely and soft. Always use with the same conditioner
by Vivian Verified Purchase
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Light
Light and gentle, soaps up really well, lovely scent
by rayahan Verified Purchase
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Love the smell
I have a fine hair, this shampoo works great for me. I use it with the gloss from Quai, recommend by my hairstylist
by Maya Verified Purchase
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Great
Only shampoo that works for me, I have fine hair but a lot of it
by Caitlin Verified Purchase
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Perfect for my thin hair
I’ve always struggled with my thin hair and shampoos, it gets greasy so quickly between washes and I can usually only really go about a day. After using this I can make my hair last between 2-3 days between washes! Brilliant!
by Danielle Verified Purchase
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My go to shampoo
I have really fine hair that goes limp straight after washing. I also bleach it, this shampoo is the only shampoo I have ever brought on repeat. It cleans my hair well, does not dry limp and appears to of improved my hair quality over time. Love it!
by Lynsey Verified Purchase
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