OUAI Fine Hair Shampoo 300ml
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£28.00
Or 4 interest free payments of £7.00 with clearpay
Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Lightweight to the very last drop, the Fine Hair Shampoo (300ml) is designed to bring back the bounce and boost volume for even the most lacklustre-looking strands.
Transforming your wash day chore into a hair care ritual, the Fine Hair Shampoo (300ml) works to revive healthy-looking shine and thickness, one hydrating sud at a time.
If your tresses veer more towards the flat side, it can be difficult to style and that's where this volumising staple enters your routine to rewrite your hair's fate. Boasting a nourishing blend of hydrolysed keratin, biotin, hemp and chia seed oils, this weightless formula supports root-to-tip thickness that'll have everyone asking for your hair care secrets. Its iconic 'Mercer Street' fragrance is the perfect finishing touch; orange melds with peony, magnolia, jasmine and musk for a delicate scent even after the suds wash down the drain.
Water / Aqua / Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Peg-200 Hydrogenated Glyceryl Palmate, Cocamide Mipa, Fragrance / Parfum, , Panthenol, Cocoglucosides Hydroxypropyltrimonium Chloride, Hydrolyzed Keratin, Biotin, Salvia Hispanica Seed Oil, Cetrimonium Chloride (Anti-Static Agent/Agent Antistatique), Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Glycerin, Sodium Lauroyl Glycinate, Peg-150 Distearate, Propoxytetramethyl Piperidinyl Dimethicone, Trideceth-6, C11-15 Pareth-7, Peg-7 Glyceryl Cocoate, Sodium Chloride, Polyquaternium-7, Disodium Edta, Citric Acid, Sodium Hydroxide, Tetrasodium Edta, Potassium Sorbate, Sodium Benzoate, Phenoxyethanol, Benzyl Alcohol, Acetic Acid, Sodium Acetate, Benzyl Salicylate, Limonene, Hexyl Cinnamal.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Massage into wet hair. Then rinse.
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Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
Doesn't weight me down
I have fine hair and I love that this shampoo cleans my hair without weighing it down. I've got this order on repeat!
by Lauren Verified Purchase
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Fuller hair
Makes my hair appear fuller and less flat. Faint rose scent but not as great smelling as their detox shampoo
by Beauty lover Verified Purchase
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Best shampoo I've ever used
I have fine hair but a lot of it and I've never found a shampoo that cleans my hair without drying it out and reduces frizz... until this! I'm super happy with this purchase. I think I found my holy grail!
by Maliha Verified Purchase
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Awful for fine hair
Bought this having used Kerastase shampoo and conditioner for find hair. This is the worst shampoo and conditioner for fine hair I have tried (inc much cheaper brands). It isn't volumizing in the slightest, my hair feels weighed down, and my hair is greasy after 1 day which I've never had before. I have generally dry, eczema prone skin and since starting to use Ouai i've had dry, itches patches across my body. I wouldn't recommend and gutted I can't return these products, waste of money.
by Grace Verified Purchase
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Gorgeous smell!
The smell alone of this shampoo is enough to make me love it. Reminds me of California for some reason. It’s also a great shampoo for my fine hair. Doesn’t weigh it down or dry it out. I just use this and then a spray in conditioner afterwards.
by Clara Verified Purchase
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Perfect
I use this brand and it’s perfect for my hair type
by Henri Verified Purchase
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A lovely shampoo
A really great shampoo for my fine hair. Pricey, but OUAI has revived my hair's shine. Can't say it's made my hair thicker—but looks-wise it's much, much better.
by Gracie Verified Purchase
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So so good
Love this shampoo! My hair used to be so damaged and dry and since using this consistently my hair is so shiny and has even gotten thicker!! Although it is a bit pricey it is worth it if you are looking for a new start for healthy hair
by Maisie Verified Purchase
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liz
excellent choice of shampoo for very fine hair make your hair feel silky and mild scent and very lather shampoo use little without leaving any tangles at all safe to use easy for fine hair i would recommend this choice especially for FINE hair
by elizabeth Verified Purchase
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So good!!
The smell, the froth, the clean feeling! I just love this shampoo! Makes my fine hair feel lush!!
by Lisa Verified Purchase
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