Free UK shipping over £25 15% off your app order Sign up for email exclusives Earn Cult Status Points
Enjoy 25% OFF 20 of our bestselling brands
OUAI

OUAI Fine Hair Shampoo 300ml

You'll earn 28 Status Points with this product

Discover Cult Status

£28.00

Or 4 interest free payments of £7.00 with clearpay


Frequently Bought Together

OUAI Fine Hair Shampoo 300ml

This item

OUAI Fine Hair Shampoo 300ml

£28.00

Total Price:

£56.00

Other Customers Bought

Customer Reviews

4.27

186

5

4

3

2

1

116

34

16

10

10

Top Customer Reviews

Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.

Excellent!

I took this on holiday with me and was not disappointed. First time user of this shampoo but not brand and for ref my hair is fine and shoulder length. I had to wash my hair daily in hot climate but did not blow dry it, the shampoo is so light, made my hair soft, manageable and non greasy, it is a must and does not weigh down the hair at all, I recommend this for most hair types!

by Bionic Woman Verified Purchase

Was this helpful?

THE TINIEST AMOUNT LATHERS EXCEPTIONALLY

The tiniest amount lathers exceptionally well. Rich lather, no squeaky hair that feels like it has been stripped of good oils. Glad I took the chance to try this product.

by Vladyslava Verified Purchase

Was this helpful?

Love everything Ouai

I am a massive fan of this haircare range and body care range in fact! I did the terrible thing though (hype etc) and changed to Colour WOW Shampoo (big mistake) and now thankfully back to this little beauty. Smells divine, makes my hair feel super soft, and makes it feel thicker. Together with their conditioner, it's a win-win.

by Melanie Verified Purchase

Was this helpful?

Best shampoo for fine hair.

Smells so good, great lather and my fine hair loves it. Always feels clean and I'm actually getting some new growth and less breakage which is great bonus!

by jodie Verified Purchase

Was this helpful?

Perfection in a bottle

I've been using this shampoo for quite a while now and absolutely love it. I'm buying it on repeat. It does the job and looks good in the bathroom. Highly recommend (along with the matching conditioner)

by Nina Verified Purchase

Was this helpful?

Can't say I'm impressed

after a few uses, I don't see any special effect or reaction on my hair to justify that price, and it's a high price. I'll have to admit - it looks like yet another beauty hype, the kind of hype we need to stop falling for.

by AM Verified Purchase

Was this helpful?

Miss

A really good product, smells divine. I can definitely see the difference in my hair since using it.

by Martina Verified Purchase

Was this helpful?

The best shampoo!

I love the products from ouai as they really suit my fine hair. Cleans well, doesn't weigh it down and smells amazing. I'd absolutely recommend these!

by Charlotte Verified Purchase

Was this helpful?

Great for fine hair that gets greasy quickly!

Gives a lovely volume to hair and smells amazing 

by Jessica

Was this helpful?

Made my hair dull and flat

Absolutely not worth the money- I have fine hair and this has made my hair look flat, dull and even dry in areas. I should have listened to the few negative reviews on here as that’s exactly what it did to my hair. The shampoo also smells like a cheap fairy liquid, the type you get in Virgin Active. Certainly not what I was expecting for that price. Going back to pureology! 

by Marie Verified Purchase

Was this helpful?