OUAI Matte Pomade 50ml
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£20.00
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Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Discover the Matte Pomade (50ml), a control-finishing paste that adds texture, shapes styles and tames unruly ends or flyaways.
If we could add the word multitasking to this mane icon, we would! OUAI's Matte Pomade (50ml) is a must-have for everyone's hair care arsenal.
Boasting a number of uses, this paste gives short hair added texture, moulds styles and is also perfect for slicking back greasy locks in-between washes. How so? Well beeswax is infused to add volume while kaolin clay gives it its supreme holding prowess. Plus, it cares for your strands at the same time thanks to the brand's OUAI Smart Technology, a nourishing concoction of amino acids, tamarind seed, hibiscus and jasmine. Which style will you choose?
Petrolatum, Kaolin, Beeswax, PEG-7 Glyceryl Cocoate, Mineral Oil, Fragrance, C18-38 Alkyl Hydroxystearoyl Stearate, Benzyl Benzoate, Hexyl Cinnamal, Hydroxycitronellal, Linalool, Citronellol, Benzyl Salicylate, Hydroxyisohexyl 3-Cyclohexene Carboxaldehyde, Geraniol.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Work a penny-sized dab through the ends of hair for easy, piece-y texture. Or smooth and brush through a slick updo.
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Customer Reviews
5 stars rating 58 reviews
4 stars rating 27 reviews
3 stars rating 13 reviews
2 stars rating 5 reviews
1 stars rating 6 reviews
Top Customer Reviews
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Great product
This is a really great pomade for thick hair. It definitely keeps my hair in place all day, but it can leave a white residue so you have to be careful when applying. Also lasts FOREVER!
by Olivia
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Not for a bad weather
I hope will like it as everything else I tried from Ouai range I love it. Sadly this product I did not. Not strong enough for bad English weather, doesn't keep hair together like similar Aveda paste does. To have effect need to use a lot of product and it just makes hair oily. Not gonna buy again.
by Sanita Verified Purchase
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Good hold but thought it would be stronger
Maybe it’s just my hair, but can’t really hold it for long, especially when doing a back bun. Other than that it smells great and holds simpler hairstyles (wavy) well enough!
by Ana Verified Purchase
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nice
Nice but doesn't have very good hold. I have to use quite a lot for it to actually hold my hair but then it leaves a white cast. Smells good though
by Karoliina Verified Purchase
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LOVE
One of the best hair products I’ve used, so matte doesn’t make your hair look greasy at all
by Roo Verified Purchase
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Goes a long way!
I’ve been using this for months now and it’s the best for a slick back hair look that doesn’t look greasy! You only need a tiny bit of the product as a little goes a long way
by Jodie Verified Purchase
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Good
Really like this. Perfect to slick my hair back. Would recommend. Very sticky.
by charlie
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Does what it says
Does what is says. I love it for flyways!
by Jules Verified Purchase
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Love this!
Love this product, really works when slicking back your hair. Lasts ages aswell!
by Katie Verified Purchase
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Little goes a long way
Little goes a long way with this product. I use it when slicking back my hair in a bun keeps everything neat and tidy but I do add some hairspray to help with flyaways. Lovely item and has a good hold.
by Valerie Verified Purchase
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