OUAI Matte Pomade 50ml
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£20.00
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Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Discover the Matte Pomade (50ml), a control-finishing paste that adds texture, shapes styles and tames unruly ends or flyaways.
If we could add the word multitasking to this mane icon, we would! OUAI's Matte Pomade (50ml) is a must-have for everyone's hair care arsenal.
Boasting a number of uses, this paste gives short hair added texture, moulds styles and is also perfect for slicking back greasy locks in-between washes. How so? Well beeswax is infused to add volume while kaolin clay gives it its supreme holding prowess. Plus, it cares for your strands at the same time thanks to the brand's OUAI Smart Technology, a nourishing concoction of amino acids, tamarind seed, hibiscus and jasmine. Which style will you choose?
Petrolatum, Kaolin, Beeswax, PEG-7 Glyceryl Cocoate, Mineral Oil, Fragrance, C18-38 Alkyl Hydroxystearoyl Stearate, Benzyl Benzoate, Hexyl Cinnamal, Hydroxycitronellal, Linalool, Citronellol, Benzyl Salicylate, Hydroxyisohexyl 3-Cyclohexene Carboxaldehyde, Geraniol.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Work a penny-sized dab through the ends of hair for easy, piece-y texture. Or smooth and brush through a slick updo.
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Customer Reviews
5 stars rating 58 reviews
4 stars rating 27 reviews
3 stars rating 13 reviews
2 stars rating 5 reviews
1 stars rating 6 reviews
Top Customer Reviews
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love love love
this is my fave product for slicking back my hair and lasts ages!! so worth the money
by Annabel Verified Purchase
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Great for baby hair
I love to use it for my baby hair, and I find it better then baby hair mascara
by Haya
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It's fine
It's fine but doesn't really hold my hair in place as well as I'd want it to, but this might be because I'm used to the got2b hair gel. Love the scent of this one though!
by Karoliina Verified Purchase
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Non greasy
Love this pomade! I have curly-ish hair so when i do a slick back bun the humidity always gets to my front bits but this does a good job smoothing things down without looking greasy or feeling heavy. Lovely smell too
by Leyla Verified Purchase
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Works well and smells nice
Lovely product, definitely works best when you warm it up in your hands first
by Cassie Verified Purchase
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Perfect for slick back
This is my second tub of the OUAI pomade, I’ve also got all of my friends into it. It’s perfect for smoothing hair to do a slick back style. A little goes a long way.
by Faith Verified Purchase
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Bought for my boyfriend..
He really enjoys it, it makes styling the hair a bit easier. You only need a small amount and the hair does not look greasy!
by Monika Verified Purchase
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Texture
This is one of my all time fave products for getting texture in my messy bob. Holds the style all day.
by Elaine
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Slick back dream
A must have for those fly aways. It is expensive for essentially a hair gel but it does the job and does it well.
by lisa Verified Purchase
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Nice but not matte
It’s a lovely product not to heavy on the hair, smells lovely but the main selling point for me was that it was matte. It is not matte. Satin finish yes but a matte finish it is not. Disappointed but I can use it in the lengths of my hair to add texture. Still searching for a matte product to use on my flyaways that don’t make it look like they’ve been slicked back with sweat.
by Samm Verified Purchase
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