OUAI Matte Pomade 50ml
You'll earn 20 Status Points
£20.00
Or 4 interest free payments of £5.00 with clearpay
Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Discover the Matte Pomade (50ml), a control-finishing paste that adds texture, shapes styles and tames unruly ends or flyaways.
If we could add the word multitasking to this mane icon, we would! OUAI's Matte Pomade (50ml) is a must-have for everyone's hair care arsenal.
Boasting a number of uses, this paste gives short hair added texture, moulds styles and is also perfect for slicking back greasy locks in-between washes. How so? Well beeswax is infused to add volume while kaolin clay gives it its supreme holding prowess. Plus, it cares for your strands at the same time thanks to the brand's OUAI Smart Technology, a nourishing concoction of amino acids, tamarind seed, hibiscus and jasmine. Which style will you choose?
Petrolatum, Kaolin, Beeswax, PEG-7 Glyceryl Cocoate, Mineral Oil, Fragrance, C18-38 Alkyl Hydroxystearoyl Stearate, Benzyl Benzoate, Hexyl Cinnamal, Hydroxycitronellal, Linalool, Citronellol, Benzyl Salicylate, Hydroxyisohexyl 3-Cyclohexene Carboxaldehyde, Geraniol.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Work a penny-sized dab through the ends of hair for easy, piece-y texture. Or smooth and brush through a slick updo.
Frequently Bought Together
This item
OUAI Matte Pomade 50ml
£20.00
Other Customers Bought
3436
£23.00
483
£28.00
34
£26.00
416
£26.00
1031
£30.00
106
£12.00
Customer Reviews
104
5
4
3
2
1
58
22
13
5
6
Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
good but not the best hold
this pomade is good on the hair as it doesn’t go very hard and difficult to brush out like other hair gels but it doesn’t have the best hold it’s not reliable if you have little baby hairs but it is smooth and smells nice
by zara
Was this helpful?
Great product
smells great, adds texture and helps slick back without shine
by jade Verified Purchase
Was this helpful?
Great light texture
Use less than you think you will need! Great light texture, ever so slightly greasy
by Thomas Verified Purchase
Was this helpful?
Not bad!
This pomade is great to use for slick hair styles. I’ve got quite think hair and it doesn’t make it look great. However, if used every day without washing it off, the product builds up and on a third day it starts looking greasy. It also feels sticky on my hands and hard to wash off after use.
by Nat Verified Purchase
Was this helpful?
Nice hold
This pomade gives a nice medium hold to the hair, it gives a really nice texture but can also be used to slick back the hair. Can feel a bit sticky in the hands after using
by Macy Verified Purchase
Was this helpful?
Great product
This is a really great pomade for thick hair. It definitely keeps my hair in place all day, but it can leave a white residue so you have to be careful when applying. Also lasts FOREVER!
by Olivia
Was this helpful?
Not for a bad weather
I hope will like it as everything else I tried from Ouai range I love it. Sadly this product I did not. Not strong enough for bad English weather, doesn't keep hair together like similar Aveda paste does. To have effect need to use a lot of product and it just makes hair oily. Not gonna buy again.
by Sanita Verified Purchase
Was this helpful?
Good hold but thought it would be stronger
Maybe it’s just my hair, but can’t really hold it for long, especially when doing a back bun. Other than that it smells great and holds simpler hairstyles (wavy) well enough!
by Ana Verified Purchase
Was this helpful?
nice
Nice but doesn't have very good hold. I have to use quite a lot for it to actually hold my hair but then it leaves a white cast. Smells good though
by Karoliina Verified Purchase
Was this helpful?
LOVE
One of the best hair products I’ve used, so matte doesn’t make your hair look greasy at all
by Roo Verified Purchase
Was this helpful?