OUAI Medium Hair Shampoo 300ml
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£28.00
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Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Discover the Medium Hair Shampoo (300ml), a nourishing formula that will transform dreams of healthy, hydrated locks into reality...
Finding the middle ground between healthy and happy tresses, the Medium Hair Shampoo (300ml) cleanses , hydrates and summons shine.
Laying the foundation for stronger locks, this formula is infused with hydrolysed keratin (AKA the ideal pairing for heat-damaged hair) and kumquat fruit extract, which helps to return tired tresses to their former, glossy glory. Plus, a moisturising blend of babassu and coconut oils will bring hair bright up to date. Oh, and fans of the brand's Mercer Street fragrance will be pleased to hear that it makes an appearance here too: think zesty orange and Italian lemon happily married with floral notes of peony, magnolia, and jasmine. A complete refresh for your strands and senses... we're obsessed.
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Cocamide Mipa, Glycol Distearate, Parfum (Fragrance), Amodimethicone, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Glycerin, Citrus Japonica Fruit Extract, Panthenol, Hydrolyzed Keratin, Polyquaternium-7, Orbignya Oleifera Seed Oil, Cocos Nucifera (Coconut) Oil, Peg-150 Distearate, Sodium Lauroyl Glycinate, Cetrimonium Chloride (Anti-Static Agent/Agent Antistatique), C11-15 Pareth-7, Laureth-9, Trideceth-12, Cocoglucosides Hydroxypropyltrimonium Chloride, Acrylates Copolymer, Tocopherol, Peg-200 Hydrogenated Glyceryl Palmate, Peg-7 Glyceryl Cocoate, Disodium Edta, Citric Acid, Sodium Chloride, Sodium Hydroxide, Tetrasodium Edta, Phenoxyethanol, Sodium Benzoate, Potassium Sorbate, Benzyl Alcohol, Benzyl Salicylate, Limonene, Hexyl Cinnamal, Ci 15985 (Yellow 6).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Thoroughly wet your hair from root to tip with lukewarm water. Squeeze out any excess moisture and lather the product in your palms before massaging into wet hair, paying extra attention around your roots and scalp. Rinse thoroughly.
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OUAI Medium Hair Shampoo 300ml
£28.00
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Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
Shiny hair
Amazing shampoo that leaves hair looking and smelling amazing. A new favourite
by Tash Verified Purchase
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My Hair Smells and Looks So Good
this shampoo leaves my hair looking amazing and really feels like it cleans it as well
by emma Verified Purchase
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Lovely
I love the Ouai products hair feels really clean and not weighed down a little goes a long way smells lovely i do wish they would do a st Bart’s one
by Zoe Verified Purchase
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My favourite ever
the best shampoo, perfect scent and leaves my hair feeling so clean but not stripped
by mia Verified Purchase
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Great combo with the detox shampoo
Really enjoy this shampoo, found it quite moisturising after using the detox shampoo. Would purchase again.
by Penny Verified Purchase
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Smells Lovely
This really cleans your hair well making it soft to touch and looking shiny even without using conditioner. Plus the smell is amazing
by Emma Verified Purchase
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Favourite shampoo!
The best shampoo for clean, fresh and shiny hair. Smells lovely too 😊
by Rach Verified Purchase
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The best
This shampoo is amazing! Really cleans my hair and leaves it super soft and smooth I also use the matching conditioner
by Zoe beauty Verified Purchase
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The best
My absolute favourite, keeps hair clean and fresh. Beautiful scent, lasts forever.
by Paula Verified Purchase
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Just ok
Despite other reviews, I think this smells lovely and perfumed. It is a light scent that does not linger in the hair post wash. I do find that it does not lather much and I find it a little too heavy for my hair.
by Ninni Verified Purchase
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