Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Bring the beach to you wherever you are with the Wave Spray Luxe (50ml). Perfectly tousled tresses await...
If only you could bottle that life's-a-beach feeling... Meet the Wave Spray Luxe (50ml): a styling formula that nourishes strands from root to tip too.
Formulated with rice protein and coconut water rather than salt, this ultra-fine mist is the secret to loose, beachy waves without stiffness or crunch. Enriched with OUAI's signature Smart Technology, a cocktail of amino acids, tamarind seed, keratin, ama oil, hibiscus and jasmine, this spray tames as it tousles for beautiful bounce. As if that wasn't enough, an infusion of the beloved North Bondi fragrance means that zesty notes of bergamot, Italian lemon and rose de mai will follow you long after your final spritz.
Water / Aqua / Eau, Ppg-5-Ceteth-20, Isobutylene/Ethylmaleimide/Hydroxyethylmaleimide Copolymer, Polysorbate 20, Propanediol, Alcohol Denat., Tamarindus Indica Seed Gum, Cocos Nucifera (Coconut) Water, Glycerin, Panthenol, Phyllostachys Bambusoides Juice, Hydrolyzed Hibiscus Esculentus Extract, Daucus Carota Sativa (Carrot) Root Extract, Jasminum Officinale (Jasmine) Flower Extract, Nasturtium Officinale Extract, Zingiber Officinale (Ginger) Root Extract, Amaranthus Caudatus Seed Extract, Oryza Sativa (Rice) Extract, Cystoseira Compressa Extract, Hydrolyzed Linseed Extract, Pisum Sativum (Pea) Extract, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Hydrolyzed Rice Protein, Oryza Sativa (Rice) Seed Protein, Hydrolyzed Corn Protein, Hydrolyzed Yeast Protein, Sodium Pca, Sodium Lactate, Arginine, Aspartic Acid, Pca, Glycine, Alanine, Serine, Valine, Proline, Threonine, Isoleucine, Phenylalanine, Histidine, Zea Mays (Corn) Starch, Tocopherol, Moringa Oleifera Seed Extract, Sodium Polystyrene Sulfonate, Cystine Bis-Pg-Propyl Silanetriol, Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol, Ethylhexylglycerin, Parfum (Fragrance), Polysilicone-15, Leuconostoc/Radish Root Ferment.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Shake it up. Spritz onto dry or damp hair from root to tip. Scrunch or twist for easy, undone texture and enhanced natural waves. For more definition, use with a diffuser or before heat styling for extra hold.
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OUAI Wave Spray Luxe 50ml
£12.00
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Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
I'm converted!
I've never used a wave spray before, but I loved this! I have really long (but thinning) medium hair that I air dry. When I use this spray it just adds a bit of definition to my natural waves and leaves it looking naturally lovely with very little effort.
by H
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Good
I have thick straight hair and feel obliged to say that what it says in the description, is not exactly the case. To me, from ‘damp to beachy’ isn’t bridged by this spray. However, if you style your hair prior, it does promise a good hold and no stiffness throughout the day! Only thing I dislike is the smell which is a bit retro, too sweet to my taste.
by Ann
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Ouai Wave spray travel size
I love how this product smells, it smells so so good, luxurious. As for the waves, they last very well, it doesn't feel heavy and it stays as you set it. My hair has very fine and thin locks, it's long and easily breaks, but this product holds it in place and gives it more volume. I like it a lot
by Cata
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I would like to buy it again
It smells nice but a little bit too much for me, but I really enjoyed how spray works!
by Ella
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It's OK
Bought the travel size to try out. It's ok, my hair is already curly so it wasn't life changing. I just wanted some texture and got ok results with this. It's kind of sticky, and the smell is very strong. I get why some people like it but it clashed with my perfume and smells a bit too "old lady" for my taste.
by Amari
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Hair products
Fab - thank you! My daughter was delighted with her Christmas presents ☺️
by Christmas Mum
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Not worthwhile
Extremely expensive for what it is. It is very sticky and hard to work with. I was very disappointed!
by Bela
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love it! BUT
I stumbled upon Julia's 5-star review, and I totally agree with everything. I have a super sensitive scalp, so I hate hate hate every heat treatment I do on my hair, but my natural waves are just so square and messy. I just spray a little of this on them and put my hair in a bun and ta-daa - PERFECT beach waves. On day one, and tow and three and even after days of dry shampoo (I'm weird, I know). love it, really! HOWEVER, and I realize I'm alone in this, but I have very sensitive nose - I wish they'd make one without perfume. Don't get me wrong - I love the scent and have gotten many compliments on it, I just don't like scented stuff generally. So if OUAI care to make a perfume-free one I would do as Julia says and offer them my firstborn in exchange. Totes.
by Lin
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Doesn't work
This stuff doesn't work. I have wavy hair and still, this did nothing for me.
by Marie
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Love it
Smells amazing and doesn’t leave that horrible feel to your hair. Waves stayed perfect for 2 days.
by Karen
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