Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Bring the beach to you wherever you are with the Wave Spray Luxe (50ml). Perfectly tousled tresses await...
If only you could bottle that life's-a-beach feeling... Meet the Wave Spray Luxe (50ml): a styling formula that nourishes strands from root to tip too.
Formulated with rice protein and coconut water rather than salt, this ultra-fine mist is the secret to loose, beachy waves without stiffness or crunch. Enriched with OUAI's signature Smart Technology, a cocktail of amino acids, tamarind seed, keratin, ama oil, hibiscus and jasmine, this spray tames as it tousles for beautiful bounce. As if that wasn't enough, an infusion of the beloved North Bondi fragrance means that zesty notes of bergamot, Italian lemon and rose de mai will follow you long after your final spritz.
Water / Aqua / Eau, Ppg-5-Ceteth-20, Isobutylene/Ethylmaleimide/Hydroxyethylmaleimide Copolymer, Polysorbate 20, Propanediol, Alcohol Denat., Tamarindus Indica Seed Gum, Cocos Nucifera (Coconut) Water, Glycerin, Panthenol, Phyllostachys Bambusoides Juice, Hydrolyzed Hibiscus Esculentus Extract, Daucus Carota Sativa (Carrot) Root Extract, Jasminum Officinale (Jasmine) Flower Extract, Nasturtium Officinale Extract, Zingiber Officinale (Ginger) Root Extract, Amaranthus Caudatus Seed Extract, Oryza Sativa (Rice) Extract, Cystoseira Compressa Extract, Hydrolyzed Linseed Extract, Pisum Sativum (Pea) Extract, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Hydrolyzed Rice Protein, Oryza Sativa (Rice) Seed Protein, Hydrolyzed Corn Protein, Hydrolyzed Yeast Protein, Sodium Pca, Sodium Lactate, Arginine, Aspartic Acid, Pca, Glycine, Alanine, Serine, Valine, Proline, Threonine, Isoleucine, Phenylalanine, Histidine, Zea Mays (Corn) Starch, Tocopherol, Moringa Oleifera Seed Extract, Sodium Polystyrene Sulfonate, Cystine Bis-Pg-Propyl Silanetriol, Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol, Ethylhexylglycerin, Parfum (Fragrance), Polysilicone-15, Leuconostoc/Radish Root Ferment.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Shake it up. Spritz onto dry or damp hair from root to tip. Scrunch or twist for easy, undone texture and enhanced natural waves. For more definition, use with a diffuser or before heat styling for extra hold.
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OUAI Wave Spray Luxe 50ml
£12.00
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Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
Wanted to love this, but it didn't work
The smell and texture of the product are gorgeous. It's a lightweight mist, has almost perfume like smell, not sticky or heavy. However, it just did nothing to my hair. I live in a hot country, and when I leave my hair to dry naturally, I usually get noticeable waves (I would describe my hair as naturally straight though). I was hoping that this spray would bring them out more and define them a little. Unfortunately, it seems to make it even straighter! Even when I twist the hair in sections. Probably great for someone with naturally wavy hair.
by Nat
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Not great
Leaves bleached hair feeling dry. The spray doesn't disperse the product as a mist, more of a squirt, leaving patches of crusty product throughout my hair.
by JB
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Great
Would buy it for the smell alone but the waves it gives are lovely. And super easy to achieve for even a novice like me.
by Clio
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Disappointing
Smells lovely but doesn’t really create the beach look. I have wavy hair naturally and this doesn’t really enhance it. It’s very sticky and just creates a birds nest vibe. I’m glad I only got the small bottle as it was pricey. I wouldn’t buy this again. I’ll try to use it as a setting spray for curls.
by Olivia
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A miracle!
Since using this once weeks ago, my straight hair has had a natural wave appearing depending on weather, bed head etc. I just notice more wave in my hair which is great. It’s like my hair has muscle memory for this product! Cool result!
by ChrissyM
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Didn't do anything
Unfortunately, this product was a complete waste of money for me, as it did nothing for my hair.
by Cara
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It worked great for me!
I bought this along with the volume spray and I really enjoy them, however, I think these would work a little better if you blow-dry your hair, I like to air dry my hair for less heat damage but I’ve noticed a lot of the Ouai range is more tailored to heat styling alongside using the products, but it still gave me a subtle wave in my hair which was really nice, I wasn’t a big fan on the smell though, I was expecting something really fruity and floral but it’s more of a scent you would find in hand cream, not off-putting but not my favourite. My boyfriend said my hair smells good however so I’m trusting his opinion it doesn’t smell bad. I do have a slight kink in my hair anyway so I think if your hair is pin straight you may need some rollers to give a little more of a wave, but really great product and does exactly what it says!
by Chloe
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Good
I have natural wavy hair so this product enhances a bit the natural curl. However, the texture is quite sticky and I don't really like this.
by Dada
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wave spray
I love this spray, it gives me natural hair look and also it smells good. People love the smell of my hair.
by Kamila
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Love
Curl without the crunch
by Penny
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