ROSE INC Lip Cream Weightless Matte Color - Count the Ways

The brainchild of Rosie Huntington-Whiteley and biotech company Amyris, Rose Inc dreams up a dual approach to beauty. Fusing bioengineered botanicals with active ingredients, the brand's carefully curated collection of make up and skin care boasts radiant results with long-lasting benefits. Enter this serum-infused Lip Cream: providing weightless matte colour (in 12 gorgeous shades!) that won't budge and lasts all day.

Rose Inc describes this serum-infused formula as 'a whipped, cashmere-soft cream' - and we're all for it. Consider it your new favourite, and get ready to pucker up!

This buildable formula provides pigment-rich colour without sacrificing smoothness - so your lips will feel plump and beautifully primed, while also knowing that your chosen shade will last all day long (minus any cracking or flaking, too!). It's enriched with ​​a postbiotic blend to strengthen the moisture barrier, alongside a smoothing and firming fermented botanical complex. Plant-derived squalane is also key for its skin-quenching goodness. What's more, the brand has ensured pro-worthy application thanks to its flexible, tapered doe-foot applicator. Now to decide on your favourite shade(s).

Dimethicone, C9-12 Alkane, Silica, Trimethylsiloxysilicate, Ricinus Communis (Castor) Seed Oil, Kaolin, Disteardimonium Hectorite, Tribehenin, Dimethicone/Vinyl Dimethicone Crosspolymer, VP/Hexadecene Copolymer, Cera Carnauba/Copernicia Cerifera (Carnauba) Wax/Cire de carnauba, C18-36 Acid Triglyceride, Sorbitan Sesquioleate, Propylene Carbonate, Lecithin, Squalane, C13-15 Alkane, Salicornia Herbacea Extract, Palmitoyl Tripeptide-38, Portulaca Pilosa Extract, Ascorbyl Palmitate, Tocopherol, Tocopheryl Acetate, Caprylic/Capric Triglyceride, Calendula Officinalis Flower Extract, Cetearyl Ethylhexanoate, Sorbitan Isostearate, Lactic Acid, Pentylene Glycol, Sucrose Cocoate, Sodium Benzoate, Hydrogenated Castor Oil, Lactobacillus Ferment, Octyldodecanol, Caprylyl Glycol, 1,2-Hexanediol, Flavor/Aroma, Fragrance/Parfum, Mica, Benzyl Benzoate, Limonene [+/-: Iron Oxides (CI 77491, CI 77492, CI 77499), Red 6 (CI 15850), Red 6 Lake (CI 15850), Red 7 Lake (CI 15850), Red 28 Lake (CI 45410), Titanium Dioxide (CI 77891), Yellow 5 Lake (CI 19140), Yellow 6 Lake (CI 15985)].

For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.

Apply color to center of lips and smooth out toward edges. For optimal product pickup, pump the applicator 1-2 times before applying. Use applicator tip to line lips for clean edges. Apply more to build color and intensity, if desired.