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Too Faced

Too Faced Born This Way Foundation 30ml (Various Shades)

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RRP: £38.00 Current price: £30.40

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Four images transitioning into each other in an endless loop. Image 1: Showing the different foundation shades. Text - Pearl, Natural, Beige, Caramel, Mahogany, Ganache, Seashell, Light, Beige, Honey, Chai, Truffle, Almond, Golden, Beige, Warm, Sand, Chestnut, Sable, Ivory, Warm, Nude, Praline, Maple, Cocoa, Snow, Nude, Golden, Butter, Pecan, Tiramisu, Swan, Vanilla, Sand, Mocha, Hazelnut, Cloud, Porcelain, Warm, Beige, Brulee, Spiced, Rum. Image 2: Shows three examples of the foundation in different shades of light, medium and dark. Text - VEGAN, crueltyfree, Infused with coconut water, hyaluronic acid & alpine rose, Oil-free formula, 12-hour longwear, 35 versatile shades. Image 3: A table of key information on products. Text - BORN THIS WAY MATTE: 24 HOUR UNDETECTABLE SUPER LONGWEAR FOUNDATION. This lightweight, oil-controlling, matte foundation stays true to color keeping you looking smooth and flawless for 24 hours. Natural Matte. Medium - Full. 24 Hours. NUMBER OF SHADES 35. KEY INGREDIENTS Coconut Water, Hyaluronic Acid, Alpine Rose. BORN THIS WAY: This oil-free, hydrating foundation masterfully diffuses the line between makeup and skin in 35 shades. Oil-free Photo-friendly Non-comedogenic, Longwearing, Hydrating, Oil-free, Non-comedogenic. Natural. 12 Hours. NUMBER OF SHADES 35. KEY INGREDIENTS Coconut Water, Hyaluronic Acid, Alpine Rose. BORN THIS WAY Super Coverage Multi-Use Sculpting Concealer: A skin perfecting concealer/makeup hybrid that conceals, contours, highlights, and retouches. Longwearing Hydrating, Oil-free, Non-comedogenic, Photo-friendly. Natural. COVERAGE Full. 12 Hours. NUMBER OF SHADES 35. KEY INGREDIENTS Coconut Water, Hyaluronic Acid, Alpine Rose. Image 4: Find your shade chart

Frequently Bought Together

Too Faced Born This Way Foundation - Ivory

This item

Too Faced Born This Way Foundation - Ivory

RRP: £38.00 Current price: £30.40

Save £7.60 ( 20% Off )

Total Price:

£54.80

Other Customers Bought

Customer Reviews

4.37 stars out of a maximum of 5

5 stars rating 122 reviews

4 stars rating 41 reviews

3 stars rating 16 reviews

2 stars rating 7 reviews

1 stars rating 7 reviews

Top Customer Reviews

Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.

The best foundation

5 stars out of a maximum of 5

This is my ride or die foundation. I use the vanilla shade which is such a good match for my skin, gives a beautiful dewy finish, great coverage which is also buildable and doesn’t break me out. What more can you want in a foundation. Just buy it! 

by Nicole Verified Purchase

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Amazing

5 stars out of a maximum of 5

Honestly one of the best foundations I’ve used. Still looks the same after an 8 hour shift as when i first applied it. Doesn’t smudge, feels fairly light on the skin. I have combination skin which usually goes quite oily throughout the day but I don’t even need to use a primer with this foundation and it still applies flawlessly. 

by Customer

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Perfect coverage

5 stars out of a maximum of 5

You can build the coverage of this foundation without it looking cakey. I use this in my makeup kit on clients and it works perfect for mature skin as well as younger skin and you can vary the coverage however you like

by Sam Verified Purchase

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Foundation

5 stars out of a maximum of 5

I loved this foundation, perfect for my skin and the coverage is spot on  

by Narmeen Verified Purchase

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Not worth it

1 stars out of a maximum of 5

For the price of this foundation and the misleading colour match photos it really isn’t worth it. So many drugstore products cheaper and better than this foundation I ordered golden beige at first however this will look good once I’m tanned so I came back and ordered light beige and natural beige as the pictures looked like they were a lot lighter unfortunately once they got here they are darker than golden beige and the only colour to them is orange!!! I can’t even return them just be careful when choosing your colour to avoid disappointment 

by Charlotte Verified Purchase

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I've had worse

3 stars out of a maximum of 5

The coverage was fine but the shades are much darker than they seem on the pictures. The one I bought was a lot darker than I would have wanted so I recommend buying a lighter shade if you´re in doubt.

by Briana

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My favorite since a couple of years

5 stars out of a maximum of 5

I have normal to dry skin and this is perfect. I have very fair skin and use Swan (during winter) or Snow. If I want more coverage it is easy to cover up a little more... I use either a brush or my fingers to apply it.

by Mellena

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The covarage is amaz...

2 stars out of a maximum of 5

The covarage is amazing it's very buildable and it's easy to apply, however is oxidizes a lot. I've tried all the 'fair' shades and sadly it isn't fair skin friendly.. ): It's really lightweight on the skin and very hydrating I'd recommend to my other fellow dry skin gals with darker complexions but be careful becuase if you sweat a little and accidentally touch your face the foundation will be gone. Pretty upset about it it could've been my holy grail.

by sylvie

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Please don't buy this if you have cool undertones!!!

3 stars out of a maximum of 5

I have a combination skin with large pores, fine lines and acne scarring. I can get very oily parts and very dry parts, so I struggle finding a decent foundation. After purchasing this foundation, I found out that this product is renowned in the beauty community as having really yellow undertones. Even the neutral and the pink toned shades are yellowy. I purchased snow and the only way I can use this is by mixing a blob of a pinker foundation in with it. Too Faced have really have failed most fair skin customers. It's also a bit laborious to apply. It hates brushes on my skin and insists on a sponge and takes a lot of smoothing. I also had to purchase a pore primer specifically as it sits in pores. It also doesn't like brushes over it either so it's a bit funny to apply powders over the top too. I also expected a better job on pores. Not great, I can make do to use it up - but I won't be buying again :( I feel like I wasted £30 to be honest.

by BethM

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Not great

1 stars out of a maximum of 5

Dries patchy, did the colour match and it wasn’t right

by Tori

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