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Too Faced

Too Faced Born This Way Foundation 30ml (Various Shades)

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RRP: £38.00 Current price: £30.40

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Four images transitioning into each other in an endless loop. Image 1: Showing the different foundation shades. Text - Pearl, Natural, Beige, Caramel, Mahogany, Ganache, Seashell, Light, Beige, Honey, Chai, Truffle, Almond, Golden, Beige, Warm, Sand, Chestnut, Sable, Ivory, Warm, Nude, Praline, Maple, Cocoa, Snow, Nude, Golden, Butter, Pecan, Tiramisu, Swan, Vanilla, Sand, Mocha, Hazelnut, Cloud, Porcelain, Warm, Beige, Brulee, Spiced, Rum. Image 2: Shows three examples of the foundation in different shades of light, medium and dark. Text - VEGAN, crueltyfree, Infused with coconut water, hyaluronic acid & alpine rose, Oil-free formula, 12-hour longwear, 35 versatile shades. Image 3: A table of key information on products. Text - BORN THIS WAY MATTE: 24 HOUR UNDETECTABLE SUPER LONGWEAR FOUNDATION. This lightweight, oil-controlling, matte foundation stays true to color keeping you looking smooth and flawless for 24 hours. Natural Matte. Medium - Full. 24 Hours. NUMBER OF SHADES 35. KEY INGREDIENTS Coconut Water, Hyaluronic Acid, Alpine Rose. BORN THIS WAY: This oil-free, hydrating foundation masterfully diffuses the line between makeup and skin in 35 shades. Oil-free Photo-friendly Non-comedogenic, Longwearing, Hydrating, Oil-free, Non-comedogenic. Natural. 12 Hours. NUMBER OF SHADES 35. KEY INGREDIENTS Coconut Water, Hyaluronic Acid, Alpine Rose. BORN THIS WAY Super Coverage Multi-Use Sculpting Concealer: A skin perfecting concealer/makeup hybrid that conceals, contours, highlights, and retouches. Longwearing Hydrating, Oil-free, Non-comedogenic, Photo-friendly. Natural. COVERAGE Full. 12 Hours. NUMBER OF SHADES 35. KEY INGREDIENTS Coconut Water, Hyaluronic Acid, Alpine Rose. Image 4: Find your shade chart

Frequently Bought Together

Too Faced Born This Way Foundation - Ivory

This item

Too Faced Born This Way Foundation - Ivory

RRP: £38.00 Current price: £30.40

Save £7.60 ( 20% Off )

Total Price:

£54.80

Other Customers Bought

Customer Reviews

4.37 stars out of a maximum of 5

5 stars rating 122 reviews

4 stars rating 41 reviews

3 stars rating 16 reviews

2 stars rating 7 reviews

1 stars rating 7 reviews

Top Customer Reviews

Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.

My favorite

5 stars out of a maximum of 5

Perfect for my combination/oily t-zone skin. I’ve tried most hyped foundations on the market, but this is my favorite. Buildable to full coverage, doesn’t slide off any blemishes or the nose, natural(ish) finish, it gives that smooth, perfect complexion. Lasts all day with setting powder and spray. The shades are a little bit darker than you would expect so I would suggest to go lighter if you’re in between two shades.

by Nini

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Oil Free

4 stars out of a maximum of 5

A lovely oil Free Medium coverage foundation. I got the shade in Natural Beige. Maybe a shade darker than I wanted. I usually wear Clinique Even Better make up in Creme Chamois. I love the packaging and it's easy to use and apply.

by Kez

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Nothing for me

1 stars out of a maximum of 5

This foundation is nothing to me. It just gets cakey and dry. Have tested with different primers and powders, but nothing has worked.

by Elvira

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2 faces

4 stars out of a maximum of 5

I was looking for a foundation that was full coverage, this isn't I found it was more medium. The match however was very good but I still feel like it was oily and shiny towards the end of the day. I liked the foundation but I don’t think I’d buy again.

by Natalie

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Best foundation ever!

5 stars out of a maximum of 5

The best foundation I've ever used - so natural-looking, feels amazing, looks amazing. Keeps my face feeling fresh without being oily/greasy. Obsessed.

by Emz

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Untrue colour tones

3 stars out of a maximum of 5

Although this foundation feels lovely on the skin, almost weightless, the colour tones are very untrue. I purchased ‘Warm Nude’ after completing Cult Beauty’s colour match test. Based on the neutral/golden undertone description, it should have been perfect! However, it has a very pink undertone. I did a swatch test alongside my old Coverage Foundation in 2.0 YG by The Ordinary and Born This Way looked very pink in comparison. I’m quite disappointed because I can’t return the product and it’s now a waste of £29.00. I’m not going to slander the product by giving it an awful starred rating, as the formula is great. I just wish companies would stop claiming that their products are for yellow/golden tones when they aren’t. Laura Mercier does this a lot, too, and it makes the process of buying a foundation very difficult.

by April

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Very movable

2 stars out of a maximum of 5

Firstly, the colour matches me perfectly. However, the foundation moves, if I wiped my face it would come off and if you have prominent smile lines this foundation highlights that. I’m not sure if it’s just my skin or how I apply it (with a beauty blender) but I much prefer my £8 maybelline foundation that doesnt move at all

by Dani

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Gorgeous dewy foundation

4 stars out of a maximum of 5

I love this foundation, you get great coverage that looks dewy without being greasy, and it doesn’t dry out my skin. The only thing I’ve found difficult is getting the shade right ordering online, as there’s so many.

by Hayley

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Excellent!

5 stars out of a maximum of 5

Lovely buildable coverage. Not cakey at all. Looks like skin if applied sensibly and great satin finish. Not completely matte which I love. I’d buy again in a heart beat

by Julsa

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Great foundation

5 stars out of a maximum of 5

I've been using this for a couple years and have absolutely nothing bad to say about it. It's very buildable and feels super lightweight on the skin. I like to mix it with my BB cream for some extra moisture and it leaves my skin looking dewy and even. Just make sure to blend it properly!

by Melissa

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