Tower 28 Beauty ShineOn Lip Jelly (Various Shades)

Named after California's lifeguard tower (that sits where Santa Monica meets Venice Beach), Tower 28 encompasses what the landmark connotes, community and fun and healthy living. Founded by Amy Liu, the brand consciously creates make up that even those with sensitive skin can experiment with. Cue: the cruelty-free ShineOn Lip Jelly (3.9ml), a nourishing gloss that delivers a semi-sheer colour with a mirror-like finish.

Can't leave the house without your lip staples? Us neither. Reach for Tower 28's ShineOn Lip Jelly (3.9ml), a multitasking must-have pining for a spot in your bag.

Delivering the high shine of a gloss alongside the comforting feel of a balm, this lip lacquer is brimming with skin-loving ingredients. Starring five nourishing oils (read: apricot kernel oil, antioxidant-rich raspberry seed oil and rosehip oil), it protects and soothes your pout while delivering a sheer, jelly wash of colour. Plus, this non-sticky gloss works well layered on top of a lipstick, lip liner or just by itself. Get ready to be obsessed...

Polybutene, Hydrogenated Polyisobutene , Hydrogenated Polybutene, Prunus Armeniaca (Apricot) Kernel Oil, Ethylene/Propylene/Styrene Copolymer , Octyldodecanol, Oryza Sativa (Rice) Bran Extract, Ricinus Communis (Castor) Seed Oil, Flavor (Aroma), Caprylyl Glycol, Helianthus Annuus (Sunflower) Extract , Ethylhexylglycerin, Butylene/Ethylene/Styrene Copolymer, Rosa Canina Seed Oil, Persea Gratissima (Avocado) Oil, Rubus Idaeus (Raspberry) Seed Oil, Tocopherol, Rosmarinus Officinalis (Rosemary) Leaf Extract, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, May Contain (+/-): Manganese Violet (CI 77742), Iron Oxides (CI 77492), Red 22 Lake (CI 45380), Red 28 Lake (CI 45410).

For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.

Swipe on lips. Apply over bare lips or over your favourite lip colour/liner for soft, glossy lips.