Victoria Beckham Beauty Future Lash Mascara
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£26.00
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Beauty through the eyes of the most stylish muse… Marrying luxury performance with carefully crafted, 100% transparent and cruelty-free formulas, Victoria Beckham Beauty elevates your everyday beauty experience by offering streamlined, versatile essentials for discerning beauty disciples. The last word in chic and ultra-effective beauty staples, this collection harnesses industry-leading ingredients to deliver decadent make up and cutting-edge skin care that caters to modern demands with their effortless textures and wearable tones.
Born out of a frustration with lacklustre mascara formulas that were always smudging, flaking, or harming lashes, the ever-discerning minds behind Victoria Beckham Beauty set out to craft a modern alternative. Delivering instant definition as well as strengthening lashes over time, the hyper-innovative Future Lash Mascara achieves a full, fluttery effect.
Ditching outdated ingredients that leave lashes brittle, stiff and heavy, they elected to harness cutting-edge, plant-derived polymers that create flexible volume and extension-like length — all without running the risk of flaking or breaking. The formula is also laced with a plant-based complex composed of shea butter, niacinamide, panthenol and vitamin E that cares for every lash; nourishing and conditioning, it reveals longer, ultra-fluttery lashes immediately and stronger, healthier lashes with continued use. Recognising the pain of scrubbing your eyes after a long day, it's designed to be 100% removable with warm water thanks to the exclusive water-activated Instant Removal Technology (IRT) that enables the formula to gently detach, transforming into tiny water-soluble filaments that rinse away entirely and will not bioaccumulate in the environment.
Water / Aqua / Eau, Acrylates/Ethylhexyl Acrylate Copolymer, Butylene Glycol, Glyceryl Behenate, Glycerin, Glyceryl Stearate Se, Pullulan, Sodium Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Butyrospermum Parkii (Shea) Butter, Ethylhexylglycerin, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Jojoba Esters, Polyisobutene, Polyglycerin-3, Laureth-21, Potassium Sorbate, Glyceryl Caprylate, Sodium Dehydroacetate, Caprylic/Capric Triglyceride, Xanthan Gum, Sodium Hydroxide, Bentonite, Hydroxyethylcellulose, Caprylyl/Capryl Glucoside, Sorbitan Oleate, Sorbitan Isostearate, Pistacia Lentiscus (Mastic) Gum, Acacia Decurrens Flower Wax, Helianthus Annuus (Sunflower) Seed Wax, Cellulose Gum, Chondrus Crispus Extract, Ceratonia Siliqua (Carob) Gum, Sucrose, Niacinamide, Panthenol, Sodium Carbonate, Tocopherol, Iron Oxides (Ci 77499).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Start by swiping the inner curve of the Micro-Bristle Brush from root to tip to evenly coat lashes for a look that is lifted, fanned, and fluttery.
Pump up the volume by adding more product with the outer curve of the brush, concentrating on the roots, for added lift and definition.
The micro bristles emphasize even the tiniest of lashes, from base to tip, corner to corner.
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Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
Victoria Beckham mascara
Started flaking after a couple of hours. Easy to wash off though .
by Ellen Verified Purchase
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Hello long lashes
To be totally honest- if you want volume you need to go elsewhere. However, if you want really really long, natural-looking lashes without them looking at all clumpy and no smudging, even after a long day then this could be the one. This is my new go-to everyday mascara that is perfect for those barely any makeup days. If you like Hourglass Unlocked then this is quite similar but slightly more subtle and with a tiny brush instead that allows for really precise application. It is also a tubing formula that makes life so much easier at the end of the day.
by Sarah - Cult Concierge
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The perfect everyday mascara
Normally the kind of girl to go for a more volumising look with mascara, I was really excited to try this for something different. While it's not something I would wear out in place of my normal, more dramatic lash, I do love it for those days where you just want a flick of mascara for a bit of natural definition. The finish of this is like you've just had your lashes tinted, it gives length and definition but without being clumpy or too over the top. The perfect mascara if you just want something really natural, gentle to remove and that cares for your lashes too. I love how much this formula focuses on lash health, and I find this a dream to remove and my lashes definitely thank me for it, they've never looked longer! I have extremely straight lashes naturally, and even after curling them this sadly didn't hold the curl for more than a few minutes before dropping. As this is so natural I don't really mind, but definitely something to bear in mind if your lashes are straight like mine!
by Natalie - Cult Concierge
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