Discover what's new in beauty —from launches you'll love to the Hall of Fame winners your ritual's missing — in our new in beauty edit. Whether you're looking for skin care, make up, hair care or wellness essentials, you'll find a future favourite in our new in beauty edit. Want to find out more about the latest beauty heroes? Read about trends and the best beauty launches on our blog.
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IN THE SPOTLIGHT
4
£38.00
37
£42.00
193
£24.00
8
£40.00
1
£20.00
8
£25.00
10
£30.00
1
£28.00
£21.00
£66.00
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FRESH FINDS
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IN FOCUS
STAR QUALITY
AMIKA
Here to smooth, strengthen and safeguard your style, Amika’s new Superfruit Star Lightweight Hair Styling Oil delivers unparalleled shine as it cherishes lengths and provides definition – whatever your hair type or texture.
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BACK IN STOCK
BYOMA
The perfect introduction to BYOMA’s transformative treatments, the 3-piece Starter Kits are back (but they won’t hang around).
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IN THE SPOTLIGHT
OLAPLEX
Protect against damage and leave locks impossibly glossy with bestselling No. 7 Bonding Oil
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WHAT'S NEW AT CULT BEAUTY
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HANDPICKED FREE GIFTS
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466 Items
New In Beauty
4
£38.00
37
£42.00
8
£40.00
1
£20.00
3
£49.00
8
£25.00
11
£38.00
7
£23.00
6
£13.99
10
£32.00
10
£27.00
10
£58.00
4
£32.00
4
£25.00
19
£32.00
18
£23.00
2
£39.00
193
£24.00
£16.00
1451
£34.00
9
£50.99
7
£39.00
9
£30.00
542
£30.00
15
£49.00
9
£32.00
1389
£34.00
272
£17.50
5
£16.00
6
£79.00
5
£30.00
£32.00